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Entrepreneurs – Here Is How To Win A Tender Or Proposal
Written by:Article Overview: You are ready to write your proposal or tender. You know what you want to do, you’ve priced it up and you think that you have a great idea that will solve all your potential customer’s business problems so what can go wrong?
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Entrepreneurs – Here Is How To Win A Tender Or Proposal
You are ready to write your proposal or tender. You know what you want to do, you’ve priced
it up and you think that you have a great idea that will solve all your
potential customer’s business problems so what can go wrong?
Well here are a few ways to lose that tender, bid or
proposal:
-
Price: You
can get the price wrong by bidding too high on a price sensitive bid. Evaluators often tell you what percentage
that will give to the price. If it is
over 50% you should pay a lot of attention to your price. Government proposals should always be price
sensitive. In these cases you should bid
the minimum solution that is required and price accordingly.
-
Timeframe:
Yes people still don’t plan their proposal writing properly and either miss the
deadline or squash everything into the last few hours. Yes, it does matter if you are late – that is
usually a non compliant bid. A hastily
prepared bid or proposal shows and you likely to miss off vital things. So plan your bid writing and leave enough
time to complete all of your bid.
-
Presentation: Ensure that you include your name and contact
details, an executive summary and signed cover letter. These do get left off and the do not reflect
well on the ability of a company to complete all of a task. Remember to write your proposal so that you
are emphasising the best bits of your suggested solution and hiding all the
weak areas. Use graphics to explain
complex matters.
-
Quality: You want to show that your company will
undertake quality work – so make sure that your proposal reflects how your
company will work.
-
Inappropriate: Never bid with the hope that you can do the
work if you win. A required business
solution that you can’t do properly and profitably will only end up with your
company looking unprofessional and lose you money big time!
-
Risk: There is always risk within any proposal so
you need to learn how to recognise and mitigate risks. Ignoring them can be very expensive!
If you remember all of the above you are well on your way to
winning your next proposal. Good luck!
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