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Entrepreneurs – Remember Your Customers So That They Don’t Forget You.

Entrepreneurs – Remember Your Customers So That They Don’t Forget You.

Customers are expensive and difficult to find. Repeat customers are far more profitable than new customer as you have already paid to obtain them. So when you have good customers how do you hold on to them? Here are a few strategies for you.

Get Feedback: Ask them why they came to your company, what they like about your products and most importantly what you can do better for them. This not only makes your customers feel important but gives you good pointers as what to improve and how to improve it. Also ask them what other products they are seeking but can’t find with your company. This gives you ideas on how to improve your product line and may even give you that, oh so profitable, niche in the market. Just remember not too annoy them too much.

An effective way of gaining feedback is to include a mail paid, coupon with your products offering a discount on the next purchase, if it is filled in and returned. On line you can provide a survey with a prize or discount on future purchases.

Keep in Touch: Ask your customers to subscribe to your free ezine, magazine, newsletter etc. You can send it out regularly to them. Include useful and relevant information as well as details on new products and services. Coupons giving special offers and discounts will encourage it’s readership and keep bringing your customers back to you.

Follow Up: You can follow up by email, direct mail or telephone. Ask them if they were happy with their purchase and if you can help in any other way. Send them greetings on birthdays, Christmas, Easter etc.

Offer Great After Service: If you have a great support service being attentive and quick to resolve issues as well as offering complimentary services and products, will keep your business in the minds of your customers.

In conclusion, care for your customers and show them that you care for them will make sure that your company is the first one they turn to when they reorder. Good luck!





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Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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