Web Design - Little Things Make a Big Difference
Web Design - Little Things Make a Big Difference
Regardless of which level of web design you choose, there are a few small design elements to look for that will help your design have more success. Your web design is the online face of your company. Notice we said “your design” and not “your homepage”. If you have a proper internet marketing strategy, (you don’t?), many of your web visitors will not enter your site through your homepage.
That’s the first element of a good design; versatility that reflects your brand across a variety of landing pages on your site. In other words, each page on your site should have a similar “wow” factor as your homepage.
Another element that helps your design is the absence of elements. Overcrowding is the downfall of many sites. White space is needed between elements to allow them to “breathe”, that is, exist on their own. Too close together and the viewer isn’t able to see elements independently of each other and they become muddled.
Cliches are usually counter to good writing, but a picture truly speaks a thousand words on a web site. All of your web visitors scan your web pages as they arrive, for most that is all they will ever do. An image is easy for the scanner to consume. Many of your visitors will not read most of your copy, many will not click on your links and many will not take your call to action – but they all will look at an image on your page.
Scanning also makes your headlines very important. It’s the first and often only thing visitors will read. They will use the contents of the headline to decide whether they should read more or click away. Therefore, a good headline will keep visitors on your site motivate them to read more.
Any web design that is strong on all pages, is balanced by whitespace, features an image that speaks to the visitor and a headline that captivates them can’t be all bad, regardless of what you pay for it.
Web Design Little Things Make a Big Difference - To learn more about this author, visit Max Kalles's Website.
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It doesn’t matter whether you pay $500, $5,000 or $50,000 for your web design. There are good and bad designs at every level. The $500 site might look great and have the needed functionality and the $50,000 site might not perform any better.
Regardless of which level of web design you choose, there are a few small design elements to look for that will help your design have more success. Your web design is the online face of your company. Notice we said “your design” and not “your homepage”. If you have a proper internet marketing strategy, (you don’t?), many of your web visitors will not enter your site through your homepage.
That’s the first element of a good design; versatility that reflects your brand across a variety of landing pages on your site. In other words, each page on your site should have a similar “wow” factor as your homepage.
Another element that helps your design is the absence of elements. Overcrowding is the downfall of many sites. White space is needed between elements to allow them to “breathe”, that is, exist on their own. Too close together and the viewer isn’t able to see elements independently of each other and they become muddled.
Cliches are usually counter to good writing, but a picture truly speaks a thousand words on a web site. All of your web visitors scan your web pages as they arrive, for most that is all they will ever do. An image is easy for the scanner to consume. Many of your visitors will not read most of your copy, many will not click on your links and many will not take your call to action – but they all will look at an image on your page.
Scanning also makes your headlines very important. It’s the first and often only thing visitors will read. They will use the contents of the headline to decide whether they should read more or click away. Therefore, a good headline will keep visitors on your site motivate them to read more.
Any web design that is strong on all pages, is balanced by whitespace, features an image that speaks to the visitor and a headline that captivates them can’t be all bad, regardless of what you pay for it.
Web Design Little Things Make a Big Difference - To learn more about this author, visit Max Kalles's Website.
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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