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Sarah Haines Articles

Guest post by: Sarah Haines

How can software for email marketing increase delivery rates? - Click To Read Article
This article focuses on things that your email marketing software provider can do to improve delivery rates of your marketing material. We look at two of the main factors.

Can you use webmail for email marketing? - Click To Read Article
In this article I will be looking at email marketing software. Why should you invest software to send marketing emails instead of just using outlook or webmail?

Get better results from email newsletters and promotional emails - Click To Read Article
There are different types of email marketing but unfortunately too many people don't realise this. We look at two of the main types of email marketing.

Why email marketing is the right answer for your business - Click To Read Article
The DMA thinks that email marketing is "a hero for troubled financial times" and tell us that 90% of companies already use it. If you aren't already, why should you be using email marketing?

Spam: You probably hate it but can you define it? - Click To Read Article
So many of us, even those involved in online marketing and email marketing find ourselves tongue tied when asked to describe what spam is.If you don't know what spam looks like, how do you know you aren't a spammer? After reading this short article you will not only hate spam, you should be able to define it too.

How can you make more of your customers open your emails? - Click To Read Article
The secret to sucess in email marketing is to get your customers to open the email that you send them. Emails that aren't opened are sales opportunities that can't be converted. We have some simple and easy tips on how to improve open rates for your email marketing campaigns.

Can you afford to make your email marketing more targeted? Can you afford not to? - Click To Read Article
Many businesses make the mistake of assuming that targeted email marketing is more expensive that just sending emails and hoping for the best. We show you why you need to make your email more targed and how you can do that without stretching your budget.





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