Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header about About Home Profiles articles Tools forums inspirational quotes About facebook Twitter YouTube Blog
Share for a Cause











Get Participants' Attention at Sporting Events with Inflatable Pylons

Guest post by: Stephanie Meacham

Article Overview: When you’re coordinating a race or a sporting event and you need to get the attention of the participants, big and bold is the only way to do it. You can’t politely tap them on the shoulder and say, “Hey! The finish line is this way.” Boundaries need to be clearly marked, routes must be obvious to runners with serious cases of tunnel vision and, corporate sponsors’ banners must be visible. Regardless of the type of event, inflatable pylons are heavy-duty multitaskers.

Free Download - 3 Ways to Make Outdoor Events User-Friendly By Stephanie Meacham
Name: Email:

Get Participants' Attention at Sporting Events with Inflatable Pylons

When you’re coordinating a race or a sporting event and you need to get the attention of the participants, big and bold is the only way to do it. You can’t politely tap them on the shoulder and say, “Hey! The finish line is this way.” Boundaries need to be clearly marked, routes must be obvious to runners with serious cases of tunnel vision and, corporate sponsors’ banners must be visible. That’s a lot to ask, but there are ways to make it happen.

Triathlons – Sporting events are a natural fit for inflatable buoys. Boat races, surfing tournaments, and just about every other water sport has a need for markers, whether it be for outlining the entire route or just the finish line. Inflatables work as well on the water as they do on the land, so your branding will stay consistent from beginning to end. And unlike traditional buoys, inflatable pylons aren’t limited to the standard round design, which makes them easier to customize with your logo or that of your sponsor.

Golf Tournaments – For golf course managers, inflatables are the obvious choice because they don’t damage the delicate greens like heavy construction materials can. Using inflatable pylons instead of more traditional signs and marketing materials means less money spent on repairs when the event is over, and fewer headaches for you. In addition, airtight pylons don’t require a power source or need a blower to keep them inflated, so they’re quiet. A mandatory feature on a golf course.

Fundraisers – Poker runs, concerts, and charity walks are mainstays in the fund raising world. So is having too little staff to keep everything going. Even a squadron of enthusiastic volunteers will have trouble keeping several hundred bikers on track, but twenty-foot-tall inflatable pylons make it clear where the next checkpoint is. Perhaps equally important, they provide ample space for advertising, so your sponsors know they are getting their money’s worth.

Community Events – Groundbreaking ceremonies, park dedications, parades, and festivals all make good use of inflatable pylons. They perform double duty as placeholders and billboards, both marking the location of an event and promoting the businesses that made it possible. Plus, they deflate quickly and take up little storage space.

Beaches – On a hot day in July when thousands swarm the beach, your job as a lifeguard is in full swing. If you find yourself in need of some added help with crowd control, inflatable pylons make a great backup crew. They’re both lightweight and portable, and since they’re airtight, they work just as well in the water as out. Durable, fade-resistant materials keep them going year after year, so you’ll be a hero at the next budget meeting.

Regardless of the type of event, inflatable pylons are heavy-duty multitaskers. They direct traffic, mark important spots, and outline routes, giving you full-time workers for a part-time price… and they never call in sick. Who could ask for more?

Related Articles
  Inflatable Arches Add Fun to Cause Based Racing Events
  3 Ways to Gain More Exposure with Event Marketing
  7 Proven Tools that Increase Marketing Response for Community & Nonprofit Events
  Effective Visual Marketing with Inflatables for Themed Events
  3 Ways to Make Outdoor Events User-Friendly
  3 Product Launch Ideas Designed to Deliver Primo Results
  Successful Corporate Race Sponsorships with Inflatable Product Replicas
  Inflatable Stage Props: The Flexible Choice for Concerts, Theater & TV Shows
  Franchise Marketing with Custom Inflatables
  3 Grand Opening Ideas that Set the Stage for Your Business
  Inflatables Give 3 Powerful Advantages to Mobile Marketing Tours
  The Principle of Telescopic Vision
  Easy and Effective Event Marketing with Portable Trade Show Booths
  Rooftop Advertising with Inflatables Offers Big Impact in Small Packages
  3 Ways to Boost Team Spirit and Attendance with Inflatables
  Custom Inflatable Colons Take the Scary Out of Screenings
  Discover the Serious Side of Promoting with Fun Inflatable Parade Balloons
  The Science of Getting More Traffic to Your Trade Show Booth
  Turning a Cinderella Training Course Into a thing of Beauty
  Product Knowledge - A True Story That Supports Its Importance

Home > Marketing > Stephanie Meacham > Get Participants Attention at Sporting Events with Inflatable Pylons >
Article Tags: inflatable finish lines, inflatable pylons

About the Author: Stephanie Meacham
RSS for Stephanie's articles - Visit Stephanie's website

Stephanie Meacham is an advocate of smart marketing and having fun. Combining the two is even better! Helping large and small businesses find affordable and clever uses for their inflatables is one of her passions. Because inflatables offer the complete package (a marketing "holy grail" if you will), they have been repeatedly proven to achieving exceptional results for those who use them. Visit Landmark at http://www.landmarkcreations.com today!

Click here to visit Stephanie's website
Dashed Line

More from Stephanie Meacham
7 Proven Tools that Increase Marketing Response for Community Nonprofit Events
Inflatables Give 3 Powerful Advantages to Mobile Marketing Tours
Effective Visual Marketing with Inflatables for Themed Events
3 Ways to Gain More Exposure with Event Marketing
Easy and Effective Event Marketing with Portable Trade Show Booths


Related Forum Posts
Re: Biz Plan Competition Re: Biz Plan Competition - i just wanted to say that posting Small Business Events on CanadaOne is a great resource. Thanks Julie!
Re: Attention Age Doctrine Re: Attention Age Doctrine - Hi Andy, So how did you find of "The Attention Age Doctrine" Part 1? And has following its guidelines yielded any positive results yet?
Advertisement that sales Advertisement that sales - Plan your marketing programme. It should include commitment to capital resources. If you run a small business, you aren't likely to have a generous enough advertising budget that will allow you to run costly branding or campaign ads. Every advertisement you run must convey to your prospect a solid offer and attractive reasons to act quickly, and result in increased sales and an enhanced image of your company. Good advertising always pays its own way through increased sales and profits, improved cost-effectiveness, reduced selling costs and shortened selling cycles. A useful formula that will help you increase the effectiveness of your advertising efforts is A-I-D-A, which stands for Attention, Interest, Desire and Action. When creating an advertisement, always remind yourself that it should: (1) capture your prospects' Attention, (2) arouse their Interest in your offer, (3) create their Desire for your product or service, and (4) provide a powerful spur to Action, that is, turn your prospect into buyers. Remember, bad advertising is an unproductive expense, and good advertising is an investment in future profits!
Re: Character Design - using it effectively in marketing Re: Character Design - using it effectively in marketing - One thing about characters is that you can make them do things that real people can't do (such as fly). Depending on what you are selling, that can make it seem like if you use/buy their product, you'll have super powers. I know that sounds goofy, but flying is something we all wish we could do at one point in our life and the thought of it brings out the child in us, which makes us WANT. Also, kids are more apt to watch the commercial and say, "Hey, Mom, look at that......!) Attention getting, which is always good.
Re: UPDATES: New Campaign! New Layout! New Ideas! Re: UPDATES: New Campaign! New Layout! New Ideas! - GT - thanks for the FYI - I'm not sure if we'll put a link back. Something to consider though! Trent - the new category is "Social Network and Media" which was put in to compliment the Online Businesses category that currently exists. Overall the new categories are: - Looking For, Networking and Events - Review My... - Social Network and Media - Brags and Rants These came as a result of Ringo doing research on other forums and thinking about what could be improved on ours to give a better experience for everyone. I hope you enjoy them! David, I'm looking forward to reading your Brag / Rant!


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article

Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Severance and Separation Agreements

What is an Adaptive Organization

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.