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How to make your blog stand out in a tough niche
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| Guest post by: Sarah Arrow |
Article Overview: Is your blog you another me too blog? You might be wondering how to stand out with your blog when there's so much competition and noise. The obvious answer is to be different, but how?
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How to make your blog stand out in a tough niche
All good blogging advice guides you towards choosing something you love, to blog about. If you follow this advice it often means you will be blogging in a really tough niche. You will find that no matter how great your content is, that your blog is struggling to be noticed and get the traction it deserves.
In this article I am going to share three ways for your blog to stand out in a tough, busy niche.
Make your blog's theme look different when compared to everyone else's in your industry.
- Change thecolours, use a different colour palette.
- Change your typography.
- Look at your the graphics.
- Explore video and it's placement.
Email sign ups.
When trying to build your list from your blog you will be tempted to offer the same kind of giveaway that everyone else does. Don't. Do your research, see what your ideal reader is talking about. See what their problems are and work out if they have a budget for the solution. Create an optin giveaway that solves the audiences problems, team that up with your early autoresponder content and you'll build a lot of trust in. Make your readers feel safe and they'll be loyal to your blog and share your content.
For your optin freebie, offer something different than others in your niche are offering. Up your game and listen to your readers - it makes a significant difference.
Be a real person.
Send personal email thank yous to those who promote any of your posts. When was the last time a blogger thanked you for sharing their content on your Facebook wall or Twitter? They may leave a comment or Tweet you thanks, but how many send an email? Very few - stand out, be different and make it personal.
It's not enough to have great content on your blog, you've got to stand out. Think about making changes to your site's looks, what you can offer that's different and what thrills them, oh and get personal. You can stand out in a tough blogging niche and grow a terrific audience.
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Article Tags: blogging in a tough niche, make your blog stand out
Referred by: http://www.sellingforbusiness.com/
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About the Author: Sarah Arrow RSS for Sarah's articles - Visit Sarah's website Sarah Arrow is a transport and business blogger based in the UK. She helps small businesses create, promote and generate leads through blogging and social media marketing. Subscribe to her newsletter for tonnes of actionable advice on marketing, blogging and social media. She's also the creator of Birds on the Blog, the biggest female multi author site outside of the US. Birds as it's affectionately known has been listed twice by Forbes as a top 100 website for women, the only British entry. Click here to visit Sarah's website Ebook to Kindle Checklist 18 ways to money via ebooks |
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