The summer is here and so is a great opportunity for local small businesses to dramatically increase their sales using door-to-door marketing.
I know I can hear you right now going...
"Door-to-door marketing...no thanks!"
Well, stay with me because I'm going to show you a way to sell more of your products or services than you thought possible WITHOUT even knocking on one door.
Yes, You Can Sell Almost Anything Door-to-Door You'd be surprised about what you can sell door-to-door if you do it right. I've seen a lot of products and services sold door-to-door with great success...
1. Tax preparation services 2. Laundry services 3. Oil changes 4. Restaurant meals 5. Steaks 6. Clothing 7. Parenting seminars 8. Gasoline (yes, even gas)
9. Cars (yep, cars too!)
Here's How You Do It...
Instead of selling the actual product at the door all you have to do is sell a "gift certificate" for the product instead.
For example, you could sell a gift certificate for any one of the above products and services.
I personally have purchased gift certificates for oil changes, restaurant meals, and steaks at my door.
Here's the Real Secret - - You Don't Have to Do the Knocking Yourself...
There are a host of young men who will gladly sell your gift certificate door to door for you. In fact, in my Small Business Marketing Bible, which you can find at www.TheMarketingBible.com
I have an entire chapter devoted to explaining a simple technique to how you can easily get High School Seniors to...
1. Beg to sell your product door-to-door.
2. Use a script that closes 6 out of 10 homes.
3. Literally force the buyer to redeem their purchase.
These young men are just waiting for you to ask them to help you. It's the start of the summer and there's hundreds of them out looking for a good job. The best thing about it, is that you'll be helping the young men fund their college education while you make a lot of sales.
Warning! Don't Make This Mistake...
Please don't say, "Yeah, but my product or service can't be sold door-to-door." because in 9 out of 10 instances, if you sell a consumer product, you'll be wrong.
If you take your blinders off and open up your mind you can find many different offers that will make sense for a community resident.
So get out there and hit the streets (or have the kids do it for you!).
The Secret of Door to Door Street Marketing - To learn more about this author, visit David Frey's Website.
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David Frey
(Visit David's Website)
David Frey is the author of the
best-selling manual, "The Small Business
Marketing Bible" and the Senior Editor of
the "Small Business Marketing Best
Practices Newsletter
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