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Get In a Rut

Written by: Donald F. Pooley

Article Overview: Ruts have a bad name. Which is unfortunate, because they're useful.

Free Download - Banks Cant Sell By Donald F. Pooley
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Get In a Rut

Ruts have a bad name. Which is unfortunate, because they're useful.
A rut is a habitual routine. So, just as there are good and bad habits there are good and bad ruts.
You're in a lot of good ruts such as getting up ever a.m., brushing your teeth, breakfasting, driving to work, etc..
Why?
Because they simplify your life. Ruts keep you on track (a a track is just an upside-down rut), freeing your mind to focus on other things.
Ruts are not difficult to make. All they need is repetition. Cows walking the same path across a field soon make a rut.
You can do the same. Turn a process that you force yourself to do when you think about it into a routine. Repeat that routine every day for a month, and you've created a rut.
For example, prospecting. Spend the first half-hour you're in the office prospecting. Do it every day. Make a rut.
Don't know where to start?
Read about prospecting. Make notes on what's useful. Focus on finding prospects in the first half-hour every day.
Do this for a month, and it becomes a prospecting rut. And soon your prospecting rut will become a prospecting glut!

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About the Author: Donald F. Pooley
RSS for Donald's articles - Visit Donald's website

Don Pooley, the author of this article, allows you to publish it if you include these credit lines: Copyright 2005, Donald F. Pooley, Inc. Don Pooley CLU, CFP, CHFC, "The Advisor's Advisor" has shared his marketing know-how with audiences of life insurance men in all major Canadian cities, London, Australia, Chicago, New York, San Francisco, Hong Kong, and Singapore, and now in his free ezine. To get more ideas on marketing your services, plus free ebooks, subscribe now at http://www.eTIP.ca/

Click here to visit Donald's website Dashed Line

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