This list is in my ‘How to Get Referrals’ file, and I have no idea of its source. I must have saved it because it’s a good reminder of things we should be doing all the time to keep referrals flowing to us.
* Look for referrals when you don't need the business, not just when you do.
* Prove that you're worthy of referrals.
* Let contacts know you desire referrals.
* Ask current clients to refer potential new clients.
* Consider prospects as referral sources.
* Develop referral sources by asking for advice.
* Avoid direct solicitation.
* Convince referral sources that prospects will benefit more than you will.
* Maintain good relationships with referral sources.
* Make sure referral sources are enthusiastic.
As you look over this list ask yourself “Do I do this?”. If your answer is “No”, ask yourself “Why not?”.
If you can answer “Yes” to every one you should have a good flow of referrals coming in continuously.
If not, use this list to analyze exactly what you are now doing to acquire referrals on a regular basis.
To learn more about this author, visit Donald F. Pooley's Website.
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Donald F. Pooley
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