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Instead of listening to the negative attitudes of others, gain positive input from a successful group.
Write a list of top advisors with whom you feel you can develop a peer group. They may be local, or in other cities across the country. With teleconferencing it is easy to have a world class network of advisors to share ideas, give feed- back and create new concepts.
Be the ringleader on this idea. It'll pay the most dividends. Start the group, schedule the calls, or meetings and develop and control the agenda. Then watch all the answers you have been searching for in business suddenly appear. Not only will your production go up, but your enjoyment of the business will go sky high.
This strategy can be developed in a couple of ways. First, form a peer group amongst associates in the industry in different cities. Then have a scheduled conference call each quarter and focus on a couple of topics and invite a speaker to co-ordinate the call.
For example wouldn't you like to know more about developing effective seminars? Organize a conference call and ask a popular speaker in the financial industry (me for example) to host a conference call dealing with seminars. If the geography or time permits, hold the meetings face to face.
Another way to do peer grouping is also a marketing idea. Hold meetings for successful entrepreneurs on business issues and topics such as marketing. Invite several successful CEOs and business owners and develop a success forum where they can meet on a regular basis to share ideas.
Some advisors have used this method successfully to attract top business owners as clients. You are seen as the catalyst for bringing insightful ideas while meeting other successful people to learn from.
Your peer group will help guide your development and growth. And you'll gain prestige by assembling this group yourself.
Copyright 2004 by Grant W. Hicks, C.I.M., FCSI, Co-author of "Guerrilla Marketing For Financial Advisors", available here . Reach Grant at 250-248-2824 or email him at ghicks@pipfs.com.

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Donald F. Pooley
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Don Pooley, the author of this article, allows you to publish it if you include these credit lines: Copyright 2005, Donald F. Pooley, Inc. Don Pooley CLU, CFP, CHFC, "The Advisor's Advisor" has shared his marketing know-how with audiences of life insurance men in all major Canadian cities, London, Australia, Chicago, New York, San Francisco, Hong Kong, and Singapore, and now in his free ezine. To get more ideas on marketing your services, plus free ebooks, subscribe now at www.eTIP.ca/
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