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Three Ezine Alternatives

Written by: Donald F. Pooley

Article Overview: During my free ezine publishing tele-classes I offer every month, I always get a few people who say to me, "You know, publishing an ezine sounds great, but I just don't think I have the time to do it on an ongoing basis." Or, "I'm not sure if I'll have enough content to publish an ezine."

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Three Ezine Alternatives

During my free ezine publishing tele-classes I offer every month, I always get a few people who say to me, "You know, publishing an ezine sounds great, but I just don't think I have the time to do it on an ongoing basis." Or, "I'm not sure if I'll have enough content to publish an ezine."
If this is your case, you may want to consider one of these ezine alternatives. These can still help you achieve your goal of establishing credibility, staying in touch with your prospects, and capturing your website visitors.
For the first two alternatives, you'll need an email autoresponder. This is like a fax-on-demand system that sends out emails automatically when others request them.
The great thing about autoresponders is that you can preset the timing of a series ahead of time. For example, you can schedule message 1 to go out immediately once a person signs up for the list. Message 2 could follow two weeks later. Message 3 would follow two weeks after that. Get the idea?
ALTERNATIVE 1: The "Evergreen" Newsletter
If you don't foresee yourself writing fresh new content each week or month that you publish, why not make your newsletter "evergreen"?
This means that you write all your content ahead of time, and none of it can be time-sensitive. That is, it should be just as relevant today as it would be a year from now.
Evergreen e-zines are brilliant and easy to do. Here's how it works: Suppose you want to publish a short tip every two weeks. That means you'd have to write 26 issues for a year. Once you had this content written, you'd just set up the messages on your autoresponder and tell it when you want them sent out. (For this example, it would be day 1, day 14, day 28, etc. Each reader would get a message every 2 weeks.)
Internet marketing expert James Maduk does this. He offers an evergreen e-zine called "52 Secrets My Mom Never Told Me About Internet Marketing." When you sign up, you get one secret a week, which adds up to a whole year. Very effective! (You can see what I mean and sign up at www.JamesMaduk.com) I signed up about 10 weeks ago, so I'm on secret 10. But if you sign up today, you'll start on secret 1. See how easy it is?
(c) 2003 Alexandria K. Brown
(To be continued in the next issue of TIP)
Alexandria K. Brown, "The Ezine Queen," (tm) is author of the award-winning manual, Boost Business With Your Own Ezine. To learn more about her book, and sign up for more FREE tips like these visit her site .

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About the Author: Donald F. Pooley
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Don Pooley, the author of this article, allows you to publish it if you include these credit lines: Copyright 2005, Donald F. Pooley, Inc. Don Pooley CLU, CFP, CHFC, "The Advisor's Advisor" has shared his marketing know-how with audiences of life insurance men in all major Canadian cities, London, Australia, Chicago, New York, San Francisco, Hong Kong, and Singapore, and now in his free ezine. To get more ideas on marketing your services, plus free ebooks, subscribe now at http://www.eTIP.ca/

Click here to visit Donald's website
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Re: Online Article Marketing - Free & Done Correctly Re: Online Article Marketing - Free & Done Correctly - hi, i write my articles myself and i submit them to Ezine aritcles.i think 3 articles a week is practical enough for beginners and if possible one article a day.As you get along you can increase the number of articles you write a day.
Re: What to do When You Have No Money Re: What to do When You Have No Money - [quote="GT Bulmer":1gfcos7h]A [i:1gfcos7h]third alternative[/i:1gfcos7h] is to find marketers online who have sold similar products or services but have nothing else to sell to their market. You can get them to offer your product to their past buyers.[/quote:1gfcos7h] Hi GT, Ezine publishers are always looking for quality content so one option for online marketers operating on a tight budget would be to send in articles and product reviews for publication and distribution to the ezine network.
Re: Traffic! How do you get it? Re: Traffic! How do you get it? - Traffic is the lifeblood of your internet business and it is one of the most popular questions asked all the time how do I get more traffic. The following are some good strategies that are proven to work to help ou gain traffic to your website A) Forum Marketing b) Article Marketing - (Where you distribute your content is the key to success with Article marketing) c) Video Marketing d) Blogging e) Social Media ( sharing content amoungst a targeted network of friends or creating Fan Pages and updating) f) Ezine advertising ( send solo mailings to email lists of people within your niche) Go to google and type in your niche name followed by ezine or newsletter g) Pay per Click H) Joint ventures and ad swaps ( generally will need a list of email subscribers of your own) I) Classified adverts online J) Banner and Image ads - go to google and type in google image ads - full tutorial their I would reccomend you pick one strategy and learn it until you can generate some great traffic and then you should look to move on and implement other strategies.
Are you getting paid for what you love to do? Are you getting paid for what you love to do? - Hello Ladies! I've just joined this forum and I'm looking forward to us encouraging and challenging each other to grow our businesses in direction that really fits our personality. I'd like to get to know you and where you are at with your business(es). As Women Entrepreneurs, we have the opportunity to create a lifestyle and business that matches our true personality and our potential. How much does your business match your talents, your desires and your sense of purpose in this world? If you feel like sharing, I'd love to hear you explain. Of course, I'll go first! Like many women, I've always wanted to make a difference in this world. I'm a natural encourager with a heart for seeing women recognize their potential and create amazing lives for themselves. It was exciting for me to recognize business as an empowering way for women to follow their hearts AND GET PAID FOR IT! I see my business as a true reflection of my sense of passion and purpose. I actually get paid to encourage women to follow their hearts and live exciting lives through the avenue of their businesses. I also enjoy writing and I allow this to come forward as I aspire to empower women through the Success Tips Ezine I publish. So now, it’s your turn. I’m looking forward to hearing from you. Warmly, Tami


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