USE REVERSE REFERRALS

Use Reverse Referrals www.jackfries.com

Often you have highly-coveted prospects that you would love to soften up before contacting. Comb your customer base and ask them if they know the prospects, and if if they could help you.

For example, "By the way, I've identified several members of your association as people we could likely help in much the same way we helped you."

"Do you happen to know Joe Jones at Jones Electric, or Mark Short at ABC Electric?"

USE REVERSE REFERRALS - To learn more about this author, visit Donald F. Pooley's Website.

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