Time Equals Success
Time Equals Success
What are Your Goals?
Your goals should be very clear. This is the starting point to understand the activities that are the most important use of your time. Many people wander aimlessly through their time because they donŐt have direction or take their direction from others. Written goals provide direction and there are many resources available to help you in preparing goals and a personal mission statement.
Look at Your Best Customers
Your best customers provide the key indicator that determines where you should spend your sales and marketing time. How did you find those customers? What did you do that resulted in that customer coming to you? How did you prospect to those customers? These are the key activities that should be a part of your sales and marketing efforts.
Run a ROT Analysis
You have probably heard of ROI, or return on investment. This is an indicator of your return from invested funds into a business venture. You probably have not heard of ROT, or return on time. This is a way of measuring what progress you see towards your goals based on how you spend your time. Isolate the key tasks you perform each day and determine their ROT in your sales and marketing efforts. Which of these tasks resulted in landing your best customers? What can you do to spend more time on activities that have an excellent ROT and minimize other activities?
Keep Balance in Your Life
Once you determine your key areas of focus, remember to do things to keep your life in balance. A healthy, balanced life outside of work leads to more product work. Look for balance in the physical, mental, emotional and spiritual phases of your life. This includes spending time in each of these areas to re-charge your self. Sales and marketing activities can be stressful and the best way to deal with stress is balance.
More Time is Not Always Better
It will be tempting to put a lot of time into the sales activities you determine to be most rewarding. Keep in mind that this may result in burnout and that balance is the key to functioning at maximum efficiency and getting better results. Working harder can lead to burnout and stress. Work more effectively and get more results in less time through balance and by focusing on the areas that bring you the most rewards.
Every day you choose how to spend your time. Look back at what has worked to bring in your best customers and maintain balance in your life to manage stress. This will be time well spent and result in sales success for you and your business.
Time Equals Success - To learn more about this author, visit Thomas Young's Website.
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As a sales and marketing professional, it is important to understand a basic fundamental of success in the field. Where you spend your sales and marketing time determines your rewards. There is no more appropriate phrase to sales and marketing then Ňtime is money.Ó How you spend your time determines if you reach your sales goals and the amount of money you and your company earns. The problem comes in choosing wisely those activities that are the best use of your time and energies. Here are a few suggestions that can help you determine where to invest time and maximize the return on your time.
What are Your Goals?
Your goals should be very clear. This is the starting point to understand the activities that are the most important use of your time. Many people wander aimlessly through their time because they donŐt have direction or take their direction from others. Written goals provide direction and there are many resources available to help you in preparing goals and a personal mission statement.
Look at Your Best Customers
Your best customers provide the key indicator that determines where you should spend your sales and marketing time. How did you find those customers? What did you do that resulted in that customer coming to you? How did you prospect to those customers? These are the key activities that should be a part of your sales and marketing efforts.
Run a ROT Analysis
You have probably heard of ROI, or return on investment. This is an indicator of your return from invested funds into a business venture. You probably have not heard of ROT, or return on time. This is a way of measuring what progress you see towards your goals based on how you spend your time. Isolate the key tasks you perform each day and determine their ROT in your sales and marketing efforts. Which of these tasks resulted in landing your best customers? What can you do to spend more time on activities that have an excellent ROT and minimize other activities?
Keep Balance in Your Life
Once you determine your key areas of focus, remember to do things to keep your life in balance. A healthy, balanced life outside of work leads to more product work. Look for balance in the physical, mental, emotional and spiritual phases of your life. This includes spending time in each of these areas to re-charge your self. Sales and marketing activities can be stressful and the best way to deal with stress is balance.
More Time is Not Always Better
It will be tempting to put a lot of time into the sales activities you determine to be most rewarding. Keep in mind that this may result in burnout and that balance is the key to functioning at maximum efficiency and getting better results. Working harder can lead to burnout and stress. Work more effectively and get more results in less time through balance and by focusing on the areas that bring you the most rewards.
Every day you choose how to spend your time. Look back at what has worked to bring in your best customers and maintain balance in your life to manage stress. This will be time well spent and result in sales success for you and your business.
Time Equals Success - To learn more about this author, visit Thomas Young's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Dianne CramptonDianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here. Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009. Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010. To receive publishing discounts, subscribe to the free TigerTracks Newsletter here. - Visit Dianne Crampton's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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