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Are Nice Customers Ruining Your Business
Written by: Susan RegierArticle Overview: There’s a classic statement about customer service that continues to find new audiences in many to whom I deliver customer service training.
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Free Download - Know When to Send Your Media Release for Free Publicity By Susan Regier |
Are Nice Customers Ruining Your Business
There’s a classic statement about customer service that continues to find new audiences in many to whom I deliver customer service training.
It raises all too common laughs of recognition, because it’s about how most of us react to bad service ourselves. And yet so many businesses continue to run as if the thoughts it expresses had never occurred to them.
So here it is again – original source unknown:
“I’m a nice customer. You all know me. I’m the one who never complains, no matter what kind of service I get.
“I’ll go into a restaurant and sit quietly while the waiters and waitresses gossip and never bother to ask if anyone has taken my order. Sometimes a party that came in after I did get to order first, but I don’t complain. I just wait.
“And when I go into a store to buy something, I don’t throw my weight around. I try to be thoughtful of the other person. If a snooty salesperson gets upset because I want to look at several things before making up my mind, I’m just as polite as can be. I don’t believe that rudeness in return is an answer.
“I never kick. I never nag. I never criticize. And I wouldn’t dream of making a scene, as I’ve seen some people do in public. I think that’s uncalled for. No, I’m the nice customer. And I’ll tell you who else I am. I’m the customer who never comes back!”
The lesson in this story is clear. We all need to put ourselves in the customer’s shoes on a regular basis.
This month, why not do a review of customer satisfaction with your business? Ring three of your most important clients, and ask them how you could improve your service to them.
Then ring three clients you haven’t heard of for a while (i.e. more than 90 days), and ask for feedback on the last service you delivered. It’s amazing what results 6 phone calls can produce.
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About the Author: Susan Regier RSS for Susan's articles - Visit Susan's website Susan Regier has helped hundreds of businesses find their authentic voice and get the word out. As the owner/head writer of Vantage One Writing (www.vantageonewriting.com )Susan works directly with entrepreneurs to find their core essence and develop a compelling marketing message for various mediums, including brochures, Web site content, media releases, articles, and professional profiles/bios. In 2009, she launched www.SusanRegier.com to sell how-to informational products based on her successful hands-on workshops. These products are invaluable for entrepreneurs starting their business or for those who would simply prefer to do the work themselves. They are essential for freelance writers, virtual assistants, coaches and marketers who are in the business to help others achieve exponential results. Susan is committed to connecting people to one another and to valuable business resources. Networking has been a way of life for Susan, President of Networking Today Franchise Inc.(www.networkingtoday.com ) and the publisher/editor of Networking Today London, Ontario (established 1998); Canada’s fastest growing ezine. Click here to visit Susan's website Taking Networking to a Different Level Networking With The Media 5 Things You Need to Know Before Hiring a Copywriter Why Work Life Balance Is A Serious Issue For Small Business Become an ExpertWrite an Article |
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