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Effective Decision Making

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David Liddell
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Effective Decision Making

Quick – coffee or tea? Sure, this decision was probably easy for you based on what you like and the fact that there were only two options. However, effective decision making within a company is much, much harder. The truth is that business decisions can often have the power to make or break a company. That is not a light thing to look at and quickly dismiss. In fact, making important decisions on a whim may even have a detrimental effect on the company. For instance, let’s say that your company has a decrease in profits. After reviewing your financials, you make a whim decision to get rid of 50% of your staff due to this flux. By making this decision on a whim, your business could suffer irreparable harm. For instance, you could fire those employees who would be the very ones capable of turning a company profit. Instead, let’s say that you engage in effective decision making. When confronted with the same dilemma, you take your time and make use of an effective decision making process. You evaluate your firm’s inherent risks and you do everything you can to cut costs. You negotiate with vendors and find more cost effective suppliers. You use creative and low-cost marketing techniques while eliminating high cost advertising. You make servicing your clients a top priority and strengthen customer relationships. The result? Profits soar. By taking your time and engaging in effective decision making, you avoid a costly mistake and save a lot of time and money.

Therefore, it is absolutely paramount that you engage in effective decision making processes whenever possible. Don’t be quick to solve problems hastily and uninformed. Instead you have to be willing take your time. Consider both long and short term ramifications of the decision. Evaluate your corporate goals and how they fit in with the goals of your employees. Take your time and carefully evaluate the pros and cons that the effective decision making process might have on your firm as a whole. Don’t be afraid to converse with others. Get their input and then engage in effective decision making processes. Not only will this allow you to act with a cool head but it will also enable you to work more effectively. After all, the fate of your company is depending on you. So, don’t let them down, you have a lot riding on your effective decision making process and you can succeed.





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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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