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Leaders Need to Lead – Now is the Time
Written by: David LiddellArticle Overview: Business reality is derived from the performance of your sales force, your profit and loss statement, employee morale, and messaging from your company’s leadership. Despite how long it takes to emerge from this perfect storm of economic issues it is my firm belief that it will be the focused and resolute effort of your company leaders who will make the unique difference.
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Leaders Need to Lead – Now is the Time
There is an interesting mix of business news in the media - good and bad, however regardless of what you hear, your business reality is derived from the performance of your sales force, your profit and loss statement, employee morale, and messaging from your company’s leadership. Despite how long it takes to emerge from this perfect storm of economic issues it is my firm belief that it will be the focused and resolute effort of your company leaders who will make the unique difference.
I am in a fortunate position - I speak with many business leaders weekly from companies in various industries and learn first hand what is working and what is not. Here are a few examples of what I am hearing and seeing. In the “what is not working” category: A shotgun sales approach – it is better to deploy your salespeople in a deliberate fashion. Working your employees ever harder – it is better to work with your employees and teams to eliminate business deficiencies so that they can deliver greater value to your organization. And, setting unrealistic performance expectations – yes, raise the bar, but not out of reach. Evaluate the landscape, set realistic stretch goals, celebrate successes, and watch your company grow. It may grow slowly but that is better than the alternative.
In the “what is working” category (in addition to the suggestions above): I see company leaders not panicking, taking a breath, assessing talent, and charting a course to success (or in some cases, safety). It is fair to say that most employees today are concerned about their future, both professionally and financially, and they are looking for guidance. This comes from leaders at all levels in the organization to calm the fear and set a realistic expectation for the future. Sure, there are no guarantees but a focused workforce is essential in a time of uncertainty. It minimizes the rumor mill, enhances team performance, and increases productivity.
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Article Tags: business reality, company leaders, economic issues, employee morale, firm belief that, leadership, perfect storm, profit and loss, profit and loss statement
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About the Author: David Liddell RSS for David's articles - Visit David's website  trusted advisor to organizations interested in improving their performance and results. Based on more than 20 years of experience in organizational and business development, he objectively evaluates organizations and their employees to identify opportunities for increased efficiencies and productivity. Recognizing that employees play a key role in a company's performance, David utilizes his analysis to create customized employee training and development solutions designed to enhance employee performance, leadership skills, team building, strategy planning and organizational development. He is widely respected for his skills as an expert problem solver, trainer, speaker, facilitator and coach. As a certified 360 Solutions training partner and Profiles International strategic business partner, he brings proven expertise to his creation of customized employee development solutions. Areas of Expertise David has assisted numerous companies in improving employee and organizational performance. Using a blended approach (assessments, training, coaching, strategic planning, and consulting), following is a sample of results achieved:
Background and Credentials Prior to founding SKYE Business Solutions, David honed his skills in organizational and business development, sales and marketing, business growth, and employee retention, training and coaching through his work in the manufacturing, technology distribution, computer software, and information technology consulting industries. David holds a Bachelor of Engineering degree from Concordia University and is active in numerous community and professionals organizations.Click here to visit David's website   Big Dogs and Tall Grass Is Supervision Part of Leadership Leaders Live in the Spotlight Historical Productivity Gains in Industry Generally Old School vs New School Managers |
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