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Guest post by: Lonny Dunn Become an Author

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Outbound Text Tagged Article', 'Click', 'tag_Customer Service']);">Customer Service Calls increase ROI, add a personal touch to any business. These opportunities expand your business reach when you expand your thinking. Think out of the box. Begin thinking of ways to help people expand their business in a recession. When you help others, they will help you. "I am Calling from Sally's Dog Grooming and I just wanted to know if you know how you can use our free presentation on Network Building. Do you have Office 07 or an earlier version?" Notice, that I am not asking a question that can be answered "Yes" or "No". I could write a whole book on that subject alone, my experience tells me NOT to ask a Y or N question to begin with, it gives control of the conversation to the other person.

You ask: "Customer Service? I went into the Internet trade, so I would never have to use the phone again...." Well, that is probably why your business is limited. Customer Service is about Brand Building, Reputation Building, Trust Building. Referral Building, Conglomerate Building.

"I'm in the UK, all my customers are in the US" Then hire someone in the US who is your biggest partner, get a telephone, and get those customer service calls working for you. Start immediately offering something FREE TODAY to your clients. If you don't have anything to give, use my powerpoint presentation with my permission, just ask for it. Start giving it away to everyone you have on your customer list. And lastly folks, when you DO get the complaint, or 'not happy' customer? Don't tell yourself, "See I should never have installed a phone" NO! Don't let your mind wander on that too long. Learn from that call, do a better job, and remember Abe Lincoln. You can't please everyone all the time. But you can at least try.

Other Articles on Evan Carmichael in this Series:

1. Affiliate Management: The Approval Call

2. Prospecting Call

3. Sales Call

4. Post Sale Follow Up, Upselling, and "One More Item" or "Last Minute Shopping" Technique

5. Customer Service

6. Refund or Complaint

7. Compliance, The Byzantine World of SSL, and Merchant Accounts

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