Tweet

Post Sale Follow Up is really an Opportunity to Sell More Product

Guest post by: Lonny Dunn

Article Overview: Many valuable opportunities to make more money are lost when we don't use the phone to follow up after a sale or purchase. Finding out if the buyer is happy is a great idea anyway, but here are a few brief tips on converting those existing clients to more sales.

Post Sale Follow Up is really an Opportunity to Sell More Product

Post Sale Follow Up should be Integral Phone technique for Internet Marketers, small or medium business owners, writers, authors or anyone. Rarely do you call an LLBean or other Mail Order Shop, and you are not asked "Is there anything else I can do for you?". This is rather soft, and I personally think it is non specific, almost a waste of breath. The phrase is rather overused, so as to become meaningless anyway, and your paying customer can answer yes or no, usually no. That phrase is not allowed by my partners or affiliates.

Instead use something like: "I want to show you another item that will specifically benefit your business TODAY, and make an impact on your bottom line during this credit crunch. AND IT's FREE! Do you have three more minutes if it will help you make more money?" ( Appeal to their greed ) If the paying customer doesn't' have time for a Free Offer, then I schedule a time for them to CALL ME BACK, within the next 24 hours.

Internet marketers and business owners should learn the "One More Item" and "Last Minute Shopping" technique from retailers, then use it immediately. Here's a personal experience: I lost my luggage en route to a wedding, so I needed a suit, like yesterday. Went to a major retail department store, and the saleskid, just kept repeating the phrase, "Last Minute Shopping" ; he didn't even integrate it into his sentences correctly, that was all he knew to say, so he kept repeating it. Well I'll tell you, I bought matching shoes, belt, shirt, tie, the suit, and even socks! His "Last Minute Shopping" phrase has stuck with me to this day.

UP YOUR SELL BY OFFERING, all the customer can say is no. 60% of Business income is derived from existing customers. It's Ten Times cheaper to sell an existing customer than to market, prospect and convert a new one. Remember, the next time you are in the Drive Thru, and they ask "Will you have a shake or fries with that?".....It's easier to ask while you are still there, then after you drive away.

Related Articles
  Some Unique Home Based Business Opportunity Ideas
  How to close the telephone price shopper
  30 Seconds can make you a lot of Dollars
  Content writing for SEO
  Marketing The New Product
  Turning Your Simple Work At Home Opportunity Into Money
  How to Turn a Request for a Discount to Your Advantage
  Small Business Cashflow Crisis? Have a Sale!
  List the Basics for Making Any Sale
  What is the lowest price?
  Search Engine Marketing - The Importance Of The \"Easy Sale\"
  What Information Products Can Do For Your Business
  Using Social Media As A Way To Advertise
  Letting Your Customers Off Too Easy
  Where is Your Customer in the Buying Cycle?
  The Three Legged Sale
  How To Change Your Life With One Sale A Week
  Marketing With Twitter The Right Way
  How Do You Sell A Home Based Business?
  The Second Sale You Have to Make for Increased Sales

Article Tags: Customer Service, Entrepreneur, Follow Up, Management, Sales, Small Business



Related Forum Posts
Re: What are your January Goals? - Here's a quick update on mine: Goal #1: Hire New Writer = done - Post job description on oDesk - Set up trial job - Pick top candidate Goal #2: Follow up with Clients = done - Create and send quarterly report - Touch base with last year's clients - Follow up with 4 connectors Goal #3: PERSONAL = about 70% done on the month - Do something nice for my wife each week - Exercise 4 times per week - Daily stretch - want to touch my toes
Re: How to Use Twitter to Market Products? - Twitter is very useful for sales and marketing especially for the promotion of products and services. Do the following while active on Twitter:- 1. Follow the people having same interest 2. Post Unique and eye catching content 3. Post Images 4. Take your user name as your favorite product name or brand name. 5. Re tweet, replies and make favorite the posts 6. Create list of people interacting with you 7. Try to active at least 5 day a week.
Re: Twiiter an sales - Twitter is very useful for sales and marketing specially for the promotion of products and services. Do the following while active on Twitter:- 1. Follow the people having same interest 2. Post Unique and eye catching content 3. Post Images 4. Take your user name as your favorite product name or brand name. 5. Re tweet, replies and make favorite the posts 6. Create list of people interacting with you 7. Try to active at least 5 day a week.
Re: What's in a Name? - Sale or promotion relies a lot in name chosen for product/business.
Home Care Business Opportunity - You should not buy a franchise until you review our Senior Care Business Opportunity... Michael Gultz


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Winning Market Share in a Tough Economy

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.