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Quick Blog Writing Tips

Guest post by: Lonny Dunn

Article Overview: Blogs can enhance your online credibility; establish you as an expert; and enhance your website search standings. For many online personalities their blog is their only website. When writing blog posts, use brevity.

Quick Blog Writing Tips

p { margin-bottom: 0.08in; } Writing Blogs

Anthony Kennedy's Famous Advice on Sales Letters applies to Blogs as well: Write with Passion, Edit for Clarity, Shorten, Shorten, Shorten.

Writing online is different than for magazine, print, eMail, or newsletters. Readers of periodicals expect to read a medium sized piece. Readers of blogs expect excellent material packed into a small space. Below the fold means anything below your monitor screen. Anything below the folk may not be read. Online readers will only give you about two minutes before moving on. Here are a couple of quick tips:

Don't self publish. Even a friend or associate is a better editor than yourself. Have a friend or associate check for grammar. Ask them to help you shorten your sentences.

Tell a story. Stories are remembered long after we forget the rote facts. Keep your story brief.

Use an image or two, but don't go overboard. Evan Carmichael doesn't allow them in certain blogs, but on my own blog, I use at least one image per blog post.

Understand the basics of keyword strategy, or SEO. Search for free articles about keyword search, and use keywords in your opening sentence, header and title.

I have other short, brief articles on Evan Carmichael, simply Text Tagged Article', 'Click', 'Google']);"> Google “Lonny Dunn Evan Carmichael” to find a complete list of all my articles.

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Article Tags: Blogging, Editing, Internet, Management, Search Engine Optimization, SEO, Small Business, Social Media, Website, Writing



Related Forum Posts
Business Tips - How about: Tips for managers to handle employees more effectively? Tips on how to deal with difficult customers? Tips on how to deal more effectively with suppliers? The only three I have in mind right now, but will try to come up with something else. Chris
Re: Best Internet Marketing Strategy - Hi David, I agree about the Blogosphere. You have a smaller group that Blog, but do so on the premise that they think they should, but have never really considered the purpose of their Blog. Then I think there are a few SEO or Internet Marketing types that see Blogging as just another link building strategy. But the largest group of Bloggers, tend to be people who enjoy writing and discussing their topics of interest. Blogging is good for link building, but the true Blogger is a breed apart from the rest. They want to dialog, to debate, to have feedback and they are very willing to link to other worthwhile conversations that are relevant to their topic. I agree with you. These group of Bloggers obviously are passionate about their writing and together, they create huge conversation trails interactive and travel from Blog to Blog. But the evidence is clear with this group that loves what they write about. With comments enabled on a Blog and having a Blog tuned to a specific purpose you already have the evidence of original Social Media.
Re: Alexa Ranking Goals - That's great GT! What method did you use to put up the Entrepreneur Blog Network in your Wordpress Blog? We're always looking for the easiest methods to help bloggers who are not techies get involved.
Re: Top 10 Homebased Franchises for 2011 - Hi, great list, thanks! Quick question as far as franchises go in comparison to small businesses would you say that they are they doing well or are they suffering in today's economy?
EvanCarmichael.com suggestion - Maybe I missed it but I would like to suggest that a Blog be created to support the Forum. The idea is that in the blog you put in snippets of some of the biggest conversations with a 'read more' link to the forum itself. Setting up the Blog and clipping some conversations onto it wouldn't take very long.


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