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Setting A Powerful Stage

Written by: Jennifer Beale

Article Overview: If you are like most business professionals, you probably claim you are better than the rest. The true test, though, is whether you have more business than you can handle.

Setting A Powerful Stage

If you are like most business professionals, you probably claim you are better than the rest. The true test, though, is whether you have more business than you can handle.
Beyond branding, a business platform is the stage where you showcase everything you have done, and everything your business offers. When done right, you become a trusted, well-known expert who attracts limitless business.
You can build an inexpensive and easy-to-update platform right from start up. First, decide what you need to say. Develop clear messages that stir peoples’ minds and get their full attention. Make bold statements about common problems your prospects experience. Present known ideas in new and compelling ways, or better yet, present entirely new ideas.
Then choose several ways to get before many prospects all at once.
 Appear in the media, rising till you make it in national print and on national TV.
 Write books, e-books and articles.
 Produce a CD or DVD series.
 Offer workshops and teleseminars.
 Speak at industry conferences.
 Publish a newsletter.
 Write a blog.
Finally, keep in mind that building your platform is a process not an event. With ongoing action and commitment, you will receive high-profile visibility and be top of mind when your prospects are ready to buy. I look forward to seeing you at the top.

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Related Forum Posts
Re: How do you monitor what people say about you in the web? - Setting up Google alerts for your keywords can give updates about your site. Also the publicity you create in the social media sites will do help too
Re: What is Your Favorite Thing About Owning A Business? - 1. Not feeling like I have to get approval for anything. 2. Not feeling like I have to please anyone. 3. Not having to ask permission before I do something. 4. Setting my own hours. 5. Sounding really cool when I tell people I have my own business.
EvanCarmichael.com suggestion - Maybe I missed it but I would like to suggest that a Blog be created to support the Forum. The idea is that in the blog you put in snippets of some of the biggest conversations with a 'read more' link to the forum itself. Setting up the Blog and clipping some conversations onto it wouldn't take very long.
Re: how do I get started with Wordpress blog? - GoDaddy is another hosting company that works in conjunction with WordPress.org and makes set up a snap. For those of you entrepreneurs who are hesitant in setting up a WordPress blog due to time constraints or for whatever reason, I can help you with that. Setting up WordPress blogs is one of the services I provide, as well as maintaining it for you. Contact me for more information.
Re: What is Your Favorite Thing About Owning A Business? - [quote="Tom":3m5vt4nl]1. Not feeling like I have to get approval for anything. 2. Not feeling like I have to please anyone. 3. Not having to ask permission before I do something. 4. Setting my own hours. 5. Sounding really cool when I tell people I have my own business.[/quote:3m5vt4nl] Tom, I agree with you completely. I work a full day job and part time on my online biz, and guess what, all but #5 apply to my day job too. I have a great boss, I can come and go whenever I like, as long as the job get done, I fon't have to please everyone, because I never care about it. Still after spending over a year at home, I decided that working from home is the way for me, and I am giving it everything I have and more.


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