Paula Gardner Articles
Why PR is a vital part of your online Marketing Promotion campaign - Click To Read Article
PR is often thought to encompass just real life media such as newspapers, magazines and the web, but there’s a whole world of online PR that needs attention as part of your business growth.
THE TOP THREE WAYS TO EVALUATE YOUR PR - Click To Read Article
Not sure if your PR is working for you? Confused about how to check the results you\'re getting? PR trainer Paula Gardner of www.doyourownpr.com explains how to evaluate your PR activities.
Radio PR – 10 Tips to Get you Going - Click To Read Article
PR coach Paula Gardner looks at how you can use the radio to get PR coverage and boost your business
PR: Take It In Your Own Hands Or Hand It Over? - Click To Read Article
If you're wondering whether you should be hiring someone to help with your PR or whether you can actually do it yourself this article may help you decide!
Media Lists and How to Build a Fantastic one - Click To Read Article
I got the latest issue of Internet Works in the post recently and was disappointed to find out that it’s going to be the last. As well as having the good taste to run a feature on me last year (!) Internet Works has been a great source of information and ideas for me for the last couple of years and is demise will leave a gap.
Maximise your PR with Thought as well as Action - Click To Read Article
How a PR pause can help you plan effective PR goals.
How We Sabotage Our Own PR Campaigns - Click To Read Article
PR coach Paula Gardner looks at the most common ways we often undermine all our hard PR efforts.
Forget press coverage; Internet PR rules!! - Click To Read Article
A web orientated PR campaign can be much more effective and immediate than a traditional online one. Paula gardner of www.doyourownpr.com gives her suggestions on how to go about it!
Five top PR myths debunked - Click To Read Article
After a glamorous background in PR catering to the likes of girl band Bananarama and top Soho restaurant L’Escargot, I started my own PR company and swapped the glitz for the hard work of creating a business, creating Do Your Own PR to offer practical help to entrepreneurs who want to take control of their own public relations and raise their profile.
Back To Basics - Your Press List - Click To Read Article
Paula Gardner looks at ways to build and increase your media contacts list.
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