Henry Stimpson Articles

Guest post by: Henry Stimpson
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Getting the Best Bang for Your Buck with Wire Services News Releases

Learn when and how you should use a paid wire service for you press releases.

Writing Articles: Do-It-Yourself or Hire a Ghost?

Should you write business articles for publication yourself or use a ghostwriter? Learn about the pros and cons here.

Writing and Publishing a Book Brings Big Marketing Advantages

Having a book to your name give you instant credibility and prestige. Learn about how to write and publish your book here.

Acing Media Interviews

With a little preparation, anyone can do great with press interviews

PR Lessons from the Delphic Oracle

If the ancients could create a powerful legend out of nothing, can’t your organization do something similar with its substantive offerings?

Unleash Attention-Getting Power in Your Bio

How to make your bio stand out for the media

Thoughtleading Is PR and PR is Thoughtleading

Thought-leadership is an integral part of PR, and vice versa.

Only Words

Writing clearly and avoiding buzzwords is crucial in all types of marketing

ProfNet Changes the Media-Relations Game

Why you must use ProfNet and HARO if you're serious about publicity

You Can Quote Me

The art of writing convincing quotes for press releases and other matreials

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About the Author: Henry Stimpson

RSS for Henry's articles - Visit Henry's website
Henry Stimpson, APR, is a public relations professional, writer and communicator with a 30-year record of getting results for clients in financial services, professional services, insurance, law, high-tech, healthcare, medical devices and other industries.

He founded Stimpson Communications - http://www.stimpsoncommunications.com - in 1984. The firm’s clients have been covered in The New York Times, Forbes, The Wall Street Journal, BusinessWeek, The Boston Globe, USA Today and Fortune, leading trades in various industries, television and radio, and the Web.

Previously, he was a spokesman, writer and editor with Commercial Union Insurance Companies and an account executive with Schneider Parker Jakuc Public Relations in Boston. He received his master's degree from Simmons College and his bachelor’s degree from Boston University. Henry holds the Public Relations Society of America’s APR designation.

He’s ghostwritten hundreds of articles for clients and has also written on PR, investing and marketing for Boston Business Journal, The Boston Globe, The National Underwriter, Insurance Times, Independent Agent, Professional Agent, Human Resource Executive, Mass High Tech, PR Week, Risk & Insurance, Financial Planning, Financial Services Times, Fidelity Focus, Fidelity Stages and others. He can be reached at henry@stimpsoncommunications.com.

Click here to visit Henry's website.

More from Henry Stimpson
Getting the Most Bang for Your PR Buck With an Outsourced Pro
Five Steps to More Effective Press Releases
Acing Media Interviews
ProfNet Changes the MediaRelations Game
Writing Articles DoItYourself or Hire a Ghost

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