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Developing Your Marketing Plan - Click To Read Article
Whether you have a new business or one that has stood the test of time, you should create (or dust off) your marketing plan. Developing one doesn't have to be a daunting task. Investing a little time will yield great dividends. Here are a few things to keep in mind.
The Press Kit - Click To Read Article
A quick summary of when to use a press kit and what to include.
Making the Most of Your Trade Show Experience - Click To Read Article
Trade shows and expos are a terrific way to showcase your business and meet new customers. Preparation, several months in advance, is the key to ensuring that you maximize the experience.
Getting the Word Out - Using a Media Kit - Click To Read Article
Preparing an effective media kit; what you should know.
The Home Office - Is it for You? - Click To Read Article
Small business owners often consider working from home, but it isn't for everyone. Read this first.
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Risa B. Hoag
(Visit Risa's Website)
Prior to founding GMG PR Risa was Director
of Public Relations with Ernst & Young
where she wrote feature articles and press
releases, developed special events, and
prepared market research and advertising.
Today she provides marketing support, plan
development, feature story placement and
writes press releases, brochures,
newsletters, and websites.
She has is a past president of the
Westchester Association of Women Business
Owners and twice received that
organization’s President’s Award. She has
served on the boards of WAWBO Education
Fund, Partnership for a Better
Westchester, Ad Club of Westchester,
Nanuet Chamber of Commerce, and Tappan Zee
International Trade Association.
Risa has presented marketing seminars to
business organizations and universities
and has appeared on numerous radio and
television programs. She has been featured
in many publications including
Cosmopolitan magazine which highlighted
her as one of the nation’s leading female
PR professionals. She has received gold
awards from the PR Society of America,
North American Summit Creative Awards and
twice received the Best of Show award from
the Ad Club of Westchester.
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Risa B. Hoag's
Complete
List Of
Public-Relations
Articles
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If you enjoyed this article, get Risa B. Hoag's Complete List of Public-Relations Articles For FREE!
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