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How to put your videos on YouTube

Written by: Mark Shapiro

Article Overview: YouTube is currently the world's most popular video upload site and gets about 65,000 or more videos a day submitted to them. YouTube says that their videos account for 60 percent of all videos watched online and that their visitors spend an average of 17 minutes per session on the site. According to Nielsen NetRatings, YouTube has nearly 20M unique users per month. So how do you get to join the party and have your videos online at YouTube? It's really easy. First you got to shoot, create and compress a video.

How to put your videos on YouTube

YouTube is currently the world's most popular video upload site and gets about 65,000 or more videos a day submitted to them. YouTube says that their videos account for 60 percent of all videos watched online and that their visitors spend an average of 17 minutes per session on the site. According to Nielsen NetRatings, YouTube has nearly 20M unique users per month.

So how do you get to join the party and have your videos online at YouTube? It's really easy. First you got to shoot, create and compress a video.

How to put your video on the web

Making Internet Video - The Big Picture

Make sure when you are done with your YouTube film, that you output it in the right format. YouTube will a variety of the most common video formats - QuickTime .MOV, Windows .AVI, or .MPG files. Not a problem, eh?
Video Formats for YouTube

Here is the issue. Once your video is uploaded to YouTube, it gets automatically transcoded into Flash Video (FLV) with a size of about 320x240 pixels. The audio is converted to mono. Finally, the video is streamed out at about a 200 kb per second rate which, when compared to a DVD rate of about 8 megabits per second.



However, according to the people at YouTube, if you really want your stuff to look good, they recommended saving and uploading your video as a MPEG4 (Divx, Xvid) format at 320x240 resolution with MP3 audio.

They also recommend 320x240 resolution (half screen size), MP3 audio and a 30 frames per second frame rate.

Also, as you are limited to a maximum 100-megabit file size and maximum a 10 minute length, a 1 minute 100 megabit file will look better then a 10 minute 100 megabit file. The more raw data you can send to YouTube, the better the flash compression process should be. If you are trying to impress and show off your video shooting and editing chops, you might want to cut your 6 minute video short into three pieces and send then as three standalone 100 MB files of two minutes each, rather than as one six minute 100 MB file.

You can upgrade to a Director account which will enable you to upload films longer than 10 minutes but you are still limited to 100 MB file size per upload.

The Director account also allows you to add custom items and logo on your Profile pages and a custom URL per video. (this means you can drive viewers to your personal web site and SELL your stuff).

Right now, you can only get a Director account when you first sign up for your YouTube account. That means if you already have a YouTube account, you need to sign up again with a different name. This will probably be fixed soon.


YouTube Upload Page

http://www.youtube.com/my_videos_upload

You can upload video from your computer, your desktop webcam or even your cell phone

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Article Tags: business video, camcorder, media relations, SEO, SRS, video SEO, YouTube



Related Forum Posts
Re: What are the top videos for entrepreneurs on YouTube? - This will be a useful list. I have certainly watched entrepreneur videos on YouTube, but can't think of any particular ones off hand. It's quite nice timing because I just posted a couple of articles on a social networking site today about making videos and also about how to embed your links in YouTube videos... I have a pile of entrepreneurial DVDs that I've enjoyed watching and theymight well have been YouTubed so I'll see what I can find...
Re: Free Online Screen Recording Tools - Hi David, Can any of these tools record YouTube videos (and/or audio from YouTube)?
Re: Is YouTube Going Commercial? - [quote="MichelleJ":2omzy0o8][quote="Kevin":2omzy0o8][quote="Alan Mater":2omzy0o8]I think it's safe to say that YouTube is going more commercial and providing ways for advertisers to take advantage of User Generated Content.[/quote:2omzy0o8] But I think YouTube should also consider that what's best for them (i.e. earning advertiser dollars) may not be what's best for their users. There has to be some sort of balance or YouTube will lose both advertising revenue and its customers. How can a social networking site like YouTube earn money from sponsors without being too intrusive in the "user experience"?[/quote:2omzy0o8] I agree, I think that if they become too commercial there will be a great percentage of their audience who will get fed up and stop watching. When people are looking for entertainment they do not want to be bombarded with advertising. MichelleJ[/quote:2omzy0o8] I remember watching a video one time, and it had a commercial in it. It was somewhat annoying. I'm not sure how other people feel about it, but after a while of watching videos with commercials I bet they would get quite annoyed. Most videos are for entertainment purposes, and incorporating commercials within those videos defeats the purpose.
Re: Free Online Screen Recording Tools - [quote="Kevin":3r5ksabo]Hi David, Can any of these tools record YouTube videos (and/or audio from YouTube)?[/quote:3r5ksabo] Hi Kevin, Another option is to download RealPlayer along with their video download manager plugin. What this does is bring up a little bar over any flash video that is opened. You can then choose to download the video straight to your computer. Then, you can watch the video using RealPlayer. The new plugin also allows you to convert the video to other video formats. I've used it quite a bit and absolutely love it. It's much easier than setting up screen recorder software to record the video. It works with any Flash video which includes YouTube videos. So far I've only gotten it to work with Internet Explorer. For some reason I get an Add-On error in FireFox.
Re: How can I promote my site? - I think because you have a very visual product you should focus on creating valuable videos and post them to sites like YouTube, Viddler and Expert Village. Some ideas for videos could be an overview of how to create an animated movie, tips for editing, how to find actors ...etc...provide value to your customers and they will flock to you like a magnet. Rachel


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