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Should Authors Self Publish Their Books Online?
| Guest post by: Scott Lorenz |
Article Overview: From Amazon’s Kindle to iPhones and other platforms authors need to know how to publish their work online. Why publish electronically? It’s only a matter of time before it’ll be the preferred choice among readers because it offers a multitude of advantages. From a book marketing standpoint it makes sense because more people will be able to find an author's book if it is available online. And if the price is right an author can make 100% of something rather than 100% of nothing if their book goes unfound. Better hurry... this train is leaving the station.
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Free Download - Book Marketing Strategy of the Future By Scott Lorenz |
Should Authors Self Publish Their Books Online?
Authors who want to publish their work online will want to pick up a copy of ePublish by Steve Webber. ePublish is a step-by-step instruction manual that shows authors how to publish their work on all forms of electronic devices. From Amazon's Kindle to iPhones and other platforms, ePublish discusses the "how to" and the "ins and outs" of each. It also suggests services which can help you publish your book electronically if you do not have the time, skill or patience to do it yourself. With this book as your guide almost anybody could publish a book electronically in a few hours.
Why publish electronically? It's only a matter of time before it'll be the preferred choice among readers because it offers a multitude of advantages. Weber points out that ebook readers can click to a link on the pages to an Internet discussion group or multimedia files with audio and video, not to mention that authors can update their work online. Try doing that with a printed book!
Weber also scopes out some new web sites offering services to authors. In an ever changing publishing world it helps to have someone like Weber find the best stuff, try it out and then write about it. It's worth the price for that info alone. It's like having a personal guru at your disposal.
One such site he uncovered is called titlez.com which allows users to instantly retrieve historic and current Amazon rankings on competitors' book and create 7-90 day reports. More importantly you can use this tool to research your next book or create a marketing plan using the info gathered. You can compile a list of related books, comparing and contrasting sales figures and rankings, all for free while it's in beta testing. Weber has gems like these and hundreds of others inside the pages of ePublish.
Weber also delves into book marketing strategies such as giving away the first chapters of the book online through Amazon, blogs or elsewhere to stimulate early e-sales.
ePublish is only 109 pages but its chock full of good solid insight into the most exciting thing to hit book publishing since Guttenberg invented moveable type. This is another terrific book by Steve Weber who is expert at cutting out unnecessary clutter and fluff. I highly recommend this book.
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Article Tags: amazon, authors, book marketing, book publishing, kindle, pod, Self publish
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About the Author: Scott Lorenz RSS for Scott's articles - Visit Scott's website Scott Lorenz is President of Westwind Communications, a public relations and marketing firm which specializes in marketing authors, doctors, lawyers and entrepreneurs. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC Nightly News, ESPN, The New York Times, Nightline, TIME, PBS, NPR, the Los Angeles Times, USA Today, Washington Post, Family Circle, Woman's World, & Howard Stern to name a few. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. He's generated media coverage for numerous genres including, fiction, health, romance and business. To discuss how Westwind Communications helps its clients get all the publicity they deserve and more visit http://www.westwindcos.com or call 734-667-2090. For information about the National Publicity Summit visit: http://www.nationalpublicitysummit.com/?10373 Click here to visit Scott's website   YouTube A Powerful Arrow in an Authors Book Marketing Quiver Hire a PR Firm Before You Need One Why You Must Keep Marketing Through The Recession Book Marketing Books Every Author Must Read Won an Award Lately Heres Nine Awards For Small Businesses |
Related Forum Posts
Name for website
- Hmmmm
Authors World
Authors Network
Authors World Wide Weblog
World Wide Authors Arboretum (or some other alliterative word)
WritertoWriter
Writer to Reader
WritersWorld
WritersConnect
AuthorsandtheirReadersBlog
Top 19 Copywriting books
- 1. Ogilvy on Advertising. David Ogilvy. Wiley.
2. Positioning: The Battle for your Mind. Al Ries and Jack Trout. Warner.
3. The New Positioning. Jack Trout. McGraw-Hill.
4. Tested Advertising Methods. John Caples. Prentice-Hall.
5. How to Make your Advertising Make Money. John Caples. Prentice-Hall.
6. Guerrilla Advertising. Jay Conrad Levinson. Houghton Mifflin.
7. Direct Mail Copy that Sells. Herschell Gordon Lewis. Prentice-Hall.
8. Sales Letters that Sizzle. Herschell Gordon Lewis. NTC Business Books.
9. Herschell Gordon Lewis on the Art of Writing Copy. Herschell Gordon Lewis. Prentice-Hall.
10. Romancing the Brand. David Martin. American Management Association.
11. The Art of Writing Advertising: Conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves. NTC Business Books.
12. Confessions of an Advertising Man. David Ogilvy. NTC Business Books.
13. My Life in Advertising. Claude Hopkins. NTC Business Books.
14. Scientific Advertising. Claude Hopkins. NTC Business Books.
15. How to Become an Advertising Man. James Webb Young. NTC Business Books.
16. The Lasker Story as He Told It. NTC Business Books.
17. Advertising Concept and Copy. George Felton. Prentice Hall.
18. The Copy WorkShop Workbook. Bruce Bendinger. The Copy Workshop.
19. Hey, Whipple, Squeeze This: A Guide to Creating Great Ads. Luke Sullivan. Wiley.
This should keep you busy for at least a year.
Enjoy!
My entry
- 1. The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read
- this is a fascinating book about the history of Business theory, and I'd recommend it to anybody.
2. The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants, by Tom Gegax. Ditto.
3. PADI: The Business of Diving Book
Okay, so this book won't be of use to anyone who doesn't want to start a scuba store, but I did, and this book was of course invaluable to me in reaching that goal.
Internet Users Hbk http://www.internetscamsanonymous.com
- Current site for sale of our handbook as a Clickbank product
Welcome any and all feedback:
Sale page Content
Handbook Content
Pricing
Too Big
Considering braking it to 2 volumes: Avoiding Scams Online and Doing Business Online and maybe ad 3rd volume related internet technology
Kind of like selling preventive medicine!!
Thank you in advance for your interest and comments
Re: What is your Business?
- We are running a Online Marketing Firm and we have some good clients to which we are offering a complete Digital Marketing strategy like Search, Mobile Marketing, Branding and Design. I think in Online Marketing company online presence can be a wining factor for the success of the company.
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