Joni Hubred-Golden Articles

Your Going Out of Business PR Plan and how to avoid needing it - Click To Read Article
A small business owner struggled to keep her head above water in a bad economy - right up until she decided to close the store. Her going-out-of-business promotional efforts brought in a ton of business, and she cannot understand why. The secret is simple: She finally put promotion into everything she was doing.

Social media builds business, creates a trusted community - Click To Read Article
Social media networks can help build your business, but they also provide you with a trusted community of people with whom you can share the details of your life. They are the "community newspapers" of our time.

Shoot! Five tips for working with newspaper photographers - Click To Read Article
Good art is a crucial element in an effective news story. Lots of people read newspapers from cover to cover, but many more scan pages for points of interest. They’ll be drawn in by a photo and caption, then read the full story. That's why you should consider yourself doubly blessed when a newspaper editor calls to set up an interview with a reporter and photographer. Newspapers strapped for resources make fewer and fewer of these appointments. You’ve been given a wonderful opportunity. How do you make the most of it?

Observing Twitter: 5 things you may not know about this brave, new world - Click To Read Article
While those unfamiliar with social media may consider Twitter the most foreign of planets, it really is based on some very basic and familiar principles. These five observations may help you feel more brave about exploring this networking Web site.


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