Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

Launching Your Own PR Campaign

Launching Your Own PR Campaign

There are definite steps you can take to initially launch your own PR campaign. But, if you can afford to hire a Public Relations firm, do so. Your job is to run your company, not to launch a media campaign. Effective PR is a full time job. But if you’re a small business owners, or start-up entrepreneurs who cannot afford to launch a full-scale campaign, but have neither the time nor the inclination to learn the ins-and-outs of launching your own campaign, your worst choice is to simply do nothing. Do some homework, read books on PR, write an initial press release, create a small targeted media list and get your press release out there. Check with firms and see if any of them offer PR starter program, or individual services, such as writing press releases, distributing releases to the media, etc. Consider meeting with a PR consultant for a few hours to review your campaign and make sure you on the right track. None of these choices are equivalent to launching full PR campaign and the same results cannot be expected, but they do offer options and ways for you to get your story to the media, while you continue to focus on your real job - running your business.

Copyright © Anthony Mora 2008





Launching Your Own PR Campaign - To learn more about this author, visit Anthony Mora's Website.

Like this article? Share it with your friends

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback
Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

Read Steph's Blog
Meet Steph and Dave
Sign up for our Free 7-Day BootCamp: Self Employed & Rich
- Visit Stephanie Robey's Website


To learn more about the Evan Elite Author Program please contact us.

About The Author


Anthony Mora
(Visit Anthony's Website) Anthony Mora Communications, Inc. is a Los Angeles-based public relations firm that focuses in the areas of media relations, image development and media training. Anthony Mora Communications regularly places clients in major media outlets, including Time, Newsweek, Oprah, the New York Times, CNN, the Today Show, the Wall Street Journal and hundreds of other media outlets. Through media placement, you are not presented within the context of an ad or commercial. You're not positioned as an ad but as the news. President and CEO, Anthony Mora, has been featured in: USA Today, Newsweek, The New York Times, The Los Angeles Times, The Wall Street Journal, The BBC, CNN, E! Entertainment Television, Entrepreneur, Fox News, MSNBC, and other media. He has written three books, the most the most recent, a how-to on PR called Spin to Win. For further information visit: www.pryourstory.com

Anthony Mora is a Platinum author on EvanCarmichael.com
About The Author

View Author Blog
View Author Blog

View Author Video
View Author Video

Free Downloads


Anthony Mora's

Complete
List Of
Public-Relations
Articles

Name
Email
If you enjoyed this article, get Anthony Mora's Complete List of Public-Relations Articles For FREE!

More Anthony Mora
You Never Know Whos Watching Listening or Reading
The Secrets to Successfully Landing Media Coverage
Launching a Successful PR campaign for Your Grand Opening
Public Relations The Long Term View
Will The Last Newspaper Be Printed In 2043
Social Media as the Agent and Engine for Change
Create an Amazing PR Platform Write A Book
Marketing 30 A Powerful New Way Build Your Business Land More Customers
The PR Release Is Done Now What
PR for Entrepreneurs
Free Downloads


 
 
 


Evan Elite Authors
David Acheson  
Joe Dager  
Cheryl Matthynssens  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video

Business Opportunities
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"

How to Start An Online Business

Click Here To Learn More
Business Opportunities



Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
Corporate Secrets Icon Corporate Secrets
Make It Happen Icon Make It Happen
Improve Web Site Conversions Icon Improve Web Site Conversions
Managing Growth Icon Managing Growth
The Art Of Networking Icon The Art Of Networking
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 Franchising Blogs
Top 50 Franchising Blogs
Top 50 Franchising Blogs
 
Top 50 SEO Posts of the Year
Top 50 SEO Posts - 2008
Top SEO Posts of the Year
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Beatrice Adasewa Nkawkaw, Ghana,
Beatrice Adasewa
Nkawkaw, Ghana
SEO For Africa

If I Were A Startup...
Geoff Whitlock, $53k to $507k in 3 years
Geoff Whitlock
$53k to $507k in 3 years
Brian Scudamore, $200k to $8 Mil in 5 years
Brian Scudamore
$200k to $8 Mil in 5 years
If I Were A Startup... - Complete List

Famous Entrepreneurs
Issy Sharp, Four Seasons
Issy Sharp
Four Seasons
Benjamin Franklin, P. Gazette
Famous Entrepreneurs - Complete List

Entrepreneur Advice
Timothy Ferriss, 4 Hour Work Week
Timothy Ferriss
4 Hour Work Week
Jeffrey Gitomer, The Sales Bible
Jeffrey Gitomer
The Sales Bible
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     How to Identify, Form and Capitalize on Strategic Alliances
By Andrew Nester
     Business Planning, The Process
By Andrew Nester
     How to fail with a web site!
By Andrew Nester

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

More Evan Carmichael
More Information