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Lou Covey Articles

Written by: Lou Covey

What is Public Relations - Click To Read Article
Public relations in industry, especially in start-ups, is not very effective because the discipline of public relations is not understood. It's more that press relations and pushing out news releases. It is the essense of conversation in the market

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About the Author: Lou Covey
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Lou Covey has been a professional communicator for more than 30 years as a journalist, technical writer and corporate communications consultant. Beginning his career in 1971 as a journalist, Lou has written for the Palo Alto Times, San Jose Mercury-News, Lodi News-Sentinel, Sacramento Bee and New York Times. His experience included covering the Ford/Carter presidential campaign in 1976 with the national press corps. He has also written for ECN and MacWorld. Since 1990, Lou has represented leading electronics firms, embedded software and hardware suppliers, CAD software companies At VitalCom, Lou is responsible for the day-to-day management of the agency, directs the expansion of business worldwide, and provides strategic counsel to all clients.

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What is Public Relations


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