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PR JOBS: WORK EXPERIENCE = A WIN-WIN SITUATION!

PR JOBS: WORK EXPERIENCE = A WIN-WIN SITUATION!

I think I may have found a solution to our problems. We have been seriously over-worked for the past few weeks and have struggled to stay on top of everything. I’m not complaining of course – lots of companies, and lots of PR agencies in Staffordshire, would kill to be in my position. In fact you could say we are defying the recession by actually bringing in business at a time when many are on the brink. I would go as far as to say the recession is a bit of a myth – it’s not really affecting us and I’m doing better now than we were this time last year (and that was a record year). Perhaps companies are using the recession as an excuse to get rid of people? Anyway, back to the original point – being a small PR agency in Staffordshire we are very conscious of the need to hold onto my existing clients. It’s all well and good bringing in new ones, but what if we then do a shoddy job for the long-standing clients who’ve kept us going for five years? At the same time, we have some pretty challenging targets for 2009 and we won’t hit them if we don’t bring in new clients. So what’s the answer? Two words – work experience! A guy called Ben Quinney started his unofficial placement yesterday, and judging from his work over the past couple of days he’s going to be a great help. Although he’s only working a few hours a day – it’s a very informal arrangement and he comes and goes when he pleases – he will free up plenty of time for me to work on new and existing campaigns and keep everyone happy. And he may even help me bring in some new customers! So it suits us, and it also suits Ben - he's starting a Masters degree in September and wants to get some work experience while he's at a loose end. It will look good on his CV when he comes to look for a proper job in a year or so. However, this does create another problem – what do I do when he goes back to university in September? I think the answer to that is not to prevaricate as I would usually, but to line up another placement for the Autumn. So if anyone in my blogosphere would like to put their name forward, send me an email. They would have to be in or around North Staffordshire though of course.





PR JOBS WORK EXPERIENCE A WINWIN SITUATION - To learn more about this author, visit Richard Swancott's Website.

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Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

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Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

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Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website

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Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

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John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

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David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website


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Richard Swancott
(Visit Richard's Website) I specialise in helping small businesses raise their profile, in whichever market they are looking for business. I have worked in a wide variety of sectors and generated coverage worth thousands of pounds in newspapers and magazines and on websites, radio and TV. The main benefits of this coverage are the impact on the reader, and the cost-effectiveness compared to advertising.

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