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Steve O'Keefe Articles

Guest post by: Steve O'Keefe

Newsblogging: How To Get Readers And Google To Love Your Blog - Click To Read Article
Blogging gives organizations the PR and marketing opportunity they’ve always dreamed of: the ability to tell the news their way and reach a targeted audience. This article outlines an innovative approach to blogging, called Newsblogging, which we believe is the next step in the evolution of journalism: the highest journalistic standards on a new media platform. Organizations can apply this blogging strategy to boost search position, hit Google Alerts and, most importantly, engage with their target audiences online.

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About the Author: Steve O'Keefe
RSS for Steve's articles - Visit Steve's website

Steve O'Keefe is co-founder and Chief Operating Officer of SixEstate Communications (http://sixestate.com), an online publicity firm specializing in professional blogging, called Newsblogging, and online media and blog outreach. Steve wrote the bestselling book, "Publicity on the Internet," in 1996, which has been revised and updated several times and remains a bedrock text in Internet marketing. He also teaches Internet Public Relations at Tulane University, and has taught for Stanford University, UCLA Extension, the Public Relations Society of America, among others. He can be reached at http://sixestate.com/contact.

Click here to visit Steve's website Dashed Line

More from Steve O'Keefe
Newsblogging How To Get Readers And Google To Love Your Blog


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