Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/SEO/1484/The-New-Renaissance-is-here-its-called.html http://www.evancarmichael.com/SEO/1484/The-New-Renaissance-is-here-its-called.html The new Renaissance is upon us–only this time around, it’s called “Web 2.0″ or “Social Networking.” Just like the 14th-17th century Renaissance, in which that era’s artists, scientists, writers, thinkers and inventors exploded with revolutionary art, science, words, thought, and inventions, so it is today, in the 21st century, that the Web is exploding with the spirit of communication, creation and collaboration. http://www.evancarmichael.com/SEO/1484/A-Web-site-is-essential-to-marketing.html http://www.evancarmichael.com/SEO/1484/A-Web-site-is-essential-to-marketing.html Don't overlook the most important piece of your marketing plan: your Search Engine-friendly Web site. http://www.evancarmichael.com/SEO/1484/Prepare-your-Web-site-before-bringing-in-targeted-traffic.html http://www.evancarmichael.com/SEO/1484/Prepare-your-Web-site-before-bringing-in-targeted-traffic.html You wouldn't invite guests into your home for a dinner party without first cleaning, and preparing food and drink for them. So don't invite prospective customers into your Web site without properly preparing. http://www.evancarmichael.com/SEO/1484/Top-three-things-a-Web-site-owner-must-have.html http://www.evancarmichael.com/SEO/1484/Top-three-things-a-Web-site-owner-must-have.html You wouldn't give possession of your mortgage, so don't give possession of these three things, if you're a Web site owner. http://www.evancarmichael.com/SEO/1484/Are-you-ignoring-customers.html http://www.evancarmichael.com/SEO/1484/Are-you-ignoring-customers.html Can you answer this question: how much revenue did your Web site generate for you in 2007? Maybe you'd increase revenue when you stop ignoring Web site visitors---who are really almost your customers. http://www.evancarmichael.com/SEO/1484/Web-can-make-or-break-business.html http://www.evancarmichael.com/SEO/1484/Web-can-make-or-break-business.html A smart company knows that its Web site is as important as its mandate. http://www.evancarmichael.com/SEO/1484/Deciding-on-Web-page-elements.html http://www.evancarmichael.com/SEO/1484/Deciding-on-Web-page-elements.html You would think that the first thing you decide on, when planning your Web site, are the color palette, font style and layout—what it's going to look like---design components, right? Not so. The same approach that you would use in getting a custom home built also applies to constructing a well-built Web site. http://www.evancarmichael.com/SEO/1484/5-signs-your-Web-site-is-doing-more-harm-than-good.html http://www.evancarmichael.com/SEO/1484/5-signs-your-Web-site-is-doing-more-harm-than-good.html Take note of these five signs that your Web site may be doing more harm than good for your company's image (and yours)... http://www.evancarmichael.com/SEO/1484/What-does-a-LITE-Web-Site-look-like.html http://www.evancarmichael.com/SEO/1484/What-does-a-LITE-Web-Site-look-like.html A LITE Web site immediately addresses the visitor's problem. Remember: your visitor has been searching for a solution to her/his problem in Google or another Search Engine and has landed in your site, hoping that "this is the one that will solve my problem." A LITE Web site has only the elements that are necessary in communicating important information that your visitor wants. http://www.evancarmichael.com/SEO/1484/Email-marketing-top-way-to-build-client-relationships.html http://www.evancarmichael.com/SEO/1484/Email-marketing-top-way-to-build-client-relationships.html E-mail marketing keeps you top of mind with your clients