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<description>Recent Articles From EvanCarmichael.com</description>
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<link>http://www.evancarmichael.com/Advertising/4018/User-Acceptance-Testing-Can-Improve-Your-Websites-Chances.html</link>
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<title>User Acceptance Testing Can Improve Your Website's Chances</title>
<description>Before you launch a new or modified Website you should have a representative sample of of the end users try the Website before it goes live, even if you have already subjected the Website to testing by qualified quality assurance testing professionals. Here's how easy it is.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/The-Cost-of-Creativity.html</link>
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<title>The Cost of Creativity</title>
<description>Sometimes the most dangerous threat to a software project is another bright guy with another bright idea. The problem is that sometimes bright ideas cost too much to execute. Here's a look at some of the questions that should be asked whenever a new "bright idea" is proposed. Knowing what questions to ask, and how to listen to the answers, could save you a lot of money.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/The-Greening-of-Expectations.html</link>
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<title>The Greening of Expectations</title>
<description>Consumers are increasingly seeing the green movement, not just as a quality of life issue, but as a survival issue as well. Here's why business should, too.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/Preparing-for-Security-Breaches.html</link>
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<title>Preparing for Security Breaches</title>
<description>A major security breach of sensitive customer data is a nightmare every business with digital consumer records needs to plan for. It may be impossible to stop security breaches, but it is possible, and even a legal obligation, to have a process in place to manage and minimize the damage that a security breach can cause. Here's how to do it.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/A-Process-For-Quality.html</link>
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<title>A Process For Quality</title>
<description>A formal quality assurance process can improve nearly any type of business, as American quality assurance guru W. Edwards Deming proved with the Japanese car industry. Perhaps it's time we took the quality process as seriously as the Japanese. Here's an overview of Deming's approach.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/The-Persistence-of-Memory-and-Other-Incriminating-Evidence.html</link>
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<title>The Persistence of Memory, and Other Incriminating Evidence</title>
<description>Businesses are creating vast data trails that can be used against them in court. It's becoming critical that businesses know what data records they are inadvertently creating, and what kind of risk goes with that data.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/On-the-Right-to-Own-Software.html</link>
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<title>On the Right to Own Software</title>
<description>Software companies say software is leased now owned, but a new court decision says differently. For once, the rights of the SMB might just matter.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/The-War-at-Home-Marketing-Opportunities-in-an-Era-of-Terrorism.html</link>
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<title>The War at Home: Marketing Opportunities in an Era of Terrorism</title>
<description>We need to build an America that can withstand the kind of terrorist attacks we can expect in the future, We have a long a long way to go, and there will be many marketing opportunities along the way.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/The-Learning-Curve-to-Prosperity.html</link>
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<title>The Learning Curve to Prosperity</title>
<description>The research and development engine that created the Internet revolution could be applied to agriculture, housing and manufacturing to provide unprecedented prosperity.</description>
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<link>http://www.evancarmichael.com/Advertising/4018/When-Less-is-More--Why-Working-Less-Hours-Can-Mean-Greater-Productivity.html</link>
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<title>When Less is More - Why Working Less Hours Can Mean Greater Productivity</title>
<description>Long hours have become common in America, but are the extra hours adding up to extra productivity? Not really. Here's why.</description>
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