Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Starting-A-Business/850/Creating-Compelling-Headlines-For-Your-Home-Page--3-Tips.html http://www.evancarmichael.com/Starting-A-Business/850/Creating-Compelling-Headlines-For-Your-Home-Page--3-Tips.html The first thing someone will read when they land on your home page is the main headline. Does it give them a reason to stick around? Too many times, people use "Welcome to my website" as their main headline. But this is just a waste of virtual real estate. http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing-Promotion-For-Speakers.html http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing-Promotion-For-Speakers.html As a public speaker, you are an expert on some topic. What better way to demonstrate this expertise... and get some search engine juice... than through article marketing. http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing--Writing-a-Resource-Box-So-it-Makes-People-Click.html http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing--Writing-a-Resource-Box-So-it-Makes-People-Click.html If you're looking for an effective link building and search engine optimization strategy, you can't do much better than article marketing. But it does more than that. I can be a powerful way to build targeted, ready-to-take-action traffic to your landing pages. http://www.evancarmichael.com/Starting-A-Business/850/What-is-Anchor-Text-and-Why-Should-I-Use-It.html http://www.evancarmichael.com/Starting-A-Business/850/What-is-Anchor-Text-and-Why-Should-I-Use-It.html When you are reading something online and you see that a phrase within a sentence or paragraph is a live link, the link text is what is called "anchor text." This is because it acts as an anchor to the link. http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing-Tips--Answer-Burning-Questions.html http://www.evancarmichael.com/Starting-A-Business/850/Article-Marketing-Tips--Answer-Burning-Questions.html You need to get your articles read in order to have them help you accomplish your goals. One way to get your article read is to answer your target market's burning questions. http://www.evancarmichael.com/Starting-A-Business/850/Trolling-For-Topics--On-Autopilot.html http://www.evancarmichael.com/Starting-A-Business/850/Trolling-For-Topics--On-Autopilot.html How do you keep finding fresh topics to talk about on your blog, podcast or ezine? One good way to keep up with your favorite subject is by subscribing to RSS feeds and creating RSS feeds for the keywords you choose. http://www.evancarmichael.com/Starting-A-Business/850/Traffic-Driving-Articles--4-Things-ALL-Articles-Must-Have.html http://www.evancarmichael.com/Starting-A-Business/850/Traffic-Driving-Articles--4-Things-ALL-Articles-Must-Have.html It is said that content is King, and for good reason. Content, in the form of articles, video, audio and images are what brings traffic to a website. Of the four primary types of content, articles are the most flexible and easy to work with and, in the end, are the main producers of traffic. http://www.evancarmichael.com/Starting-A-Business/850/Three-Tactics-to-Build-a-Profitable-OptIn-List.html http://www.evancarmichael.com/Starting-A-Business/850/Three-Tactics-to-Build-a-Profitable-OptIn-List.html To have a successful business, you really need to have a responsive, loyal list of prospects and clients. This is called an "opt-in" list -- a list of people who have given you permission to send them your marketing messages. But how do you build this list? There are plenty of ways, but these are the top three. http://www.evancarmichael.com/Starting-A-Business/850/Home-Page-Design--Why-Does-Your-Home-Page-Exist.html http://www.evancarmichael.com/Starting-A-Business/850/Home-Page-Design--Why-Does-Your-Home-Page-Exist.html Before you do anything else... before you chose your colors, before you choose your images, before you write your copy... you need to know what the purpose of your landing page is. http://www.evancarmichael.com/Starting-A-Business/850/Three-Common-Affiliate-Marketing-Errors-to-Avoid.html http://www.evancarmichael.com/Starting-A-Business/850/Three-Common-Affiliate-Marketing-Errors-to-Avoid.html O.K. So you have your affiliate marketing website set up. You're getting a lot of traffic to the site, too. But, for some reason, you're not getting all that many sales. Why?