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Inventory Profitability

Inventory Profitability

Increasing your sales is always a good thing, but what do you do when you're really having a hard time attracting new customers, especially in a down economy?

Adjust your inventory to take advantage of your more profitable items. If you have your inventory set up and configured correctly in your software system, you should be able to easily determine which item categories or departments provide the best profit margin.

Rather than trying to sell to more customers, maximize your profits by emphasizing these more profitable items. If you can do this, then you will sell the same number of items, or sell to the same number of customers, but you will realize greater profits.

In addition, you can work with your vendors to find replacement products for those with low profit margins. Perhaps you have a popular item that carries a low margin because it is commonly available. Check with your vendors to see if they have an item that is essentially the same, and carry that item as well. Offer samples or demos to your customers. If you can show them that the alternative item is as good or better, then they'll buy that item and you can make a bigger profit.

Simple tricks like this can help you make the most of your inventory without making major changes to your store or your product offerings.





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About The Author


Will Atkinson
(Visit Will's Website) Will Atkinson has spent his entire career dealing directly with small retailers to solve their technology problems, especially point of sale and inventory control issues. Will manages CAP Software, a specialty POS software company dedicated to providing the finest in retail POS applications for small and medium retailers. Learn more about CAP at www.capretail.com or contact me at will@capretail.com. His expertise extends to customer service issues, usability and workflow properties, and other retail best practices. Will helps retailers understand business problems in order to provide a solution that saves time and money, commodities that are limited for everyone.

Will Atkinson is a Platinum author on EvanCarmichael.com
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