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Have you listed all your delivery processes? What did you learn?

Written by: Joe Dager

Article Overview: The chart is not that unique in that it has you list your product services down one side and then across the top it has you list your delivery processes. The uniqueness of the template is a few other tricks it has as part of the package. However I want to address your delivery processes. BTW, this template is a great way to start your journey in creating a Value Stream Mapping process.

Free Download - Evaluate your Customer Needs By Joe Dager
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Have you listed all your delivery processes? What did you learn?

Developing a Marketing hour glass for a client, I was using my Systems2win Family Matrix Chart(it's a plug). The chart is not that unique in that it has you list your product services down one side and then across the top it has you list your delivery processes. The uniqueness of the template is a few other tricks it has as part of the package. However I want to address your delivery processes. BTW, this template is a great way to start your journey in creating a Value Stream Mapping process.

What this template forced me to do with this customer, is to identify first his product groups or services and then his marketing delivery processes. Listing all the delivery processes across the top identifies the foundation in the Lean Marketing house as I placed an "X" in the box. It is good to identify your marketing processes, it helps you with budgeting, but it really is the first step in moving from just a simple marketing calendar to a marketing system.

Building this process allows you to discover:

1. Each Medium you are using for your marketing.

2. The overlap of the marketing message of your different products.

3. The uniqueness of several of your processes.

4. What items happen with the most frequency, the least.

5. The time it takes for the process.

6. Where a constraint may be on a resource!

However, after really reviewing the document for a while it was blatantly obvious, which of these processes were important and were not to the customer. HOW MUCH TIME WERE WE SPENDING ON THE WERE NOTS?

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Home > Retail > Joe Dager > Have you listed all your delivery processes What did you learn
Article Tags: journey, uniqueness, value stream mapping

About the Author: Joe Dager
RSS for Joe's articles - Visit Joe's website

Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @
Web/Blog: Business901.com
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Related Forum Posts
Hi I'm new here Hi I'm new here - I'm on my own as a freelance business process improvements consultant. I've written few blog posts on the Japanese approached to improving business processes. I wish we can learn from our experiences together, thanks
How to you re-fresh yourself? How to you re-fresh yourself? - Productive time improvement is about increasing the time that you, your staff or your organisation has available for front-line service delivery; and making sure that time is being used to best effect - "working smarter" by: - doing the right things - (eliminate unnecessary work) - the right way - (use standard, streamlined processes) - with the right people - (right skills, availability, location) - using the right tools and equipment. But we all will agree that somewhere we don't follow these and give ourselves a break. When I give myself a break, I a. play online games b. chat on Internet c. Listen to some soft music What you do when you are not "working smarter"?
Re: Vista? Re: Vista? - [quote="tracyselena":14rzth14]Don't bother....get a Mac instead...you'll have a lot less headaches. I used a pc for years and spent far too much of my time dealing with fixing, rebooting, installing and waiting. My MacBook is great. I never have to reboot due to a crash, didn't even have to install my printer, just plugged it in and it was there ready to print. It's fast, friendly & fun.[/quote:14rzth14] That's great tracyselena but it would take more time for Windows based entrepreneurs to sit down and learn how to use the Dock (instead of Start) and Macintosh OS procedures when compared to rebooting and installing once or twice a month. I will admit that there are a lot of advantages to Macs IF you have the time to learn a new way of doing things on a Mac computer (easy wireless networking and printer installation through Airport Express), but why try to fix things when processes are streamlined enough?
Free Desktop Sharing Free Desktop Sharing - Shri, You're welcome. Yes the ones I've listed all work on the PC. I run a Mac so I was specifically looking for ones that run on it and I highlighted those ones. Sometimes the move to a Mac is frustrating anyways - my solution is above. I plan on using the programs above to walk clients through presentations and then conduct a desktop sharing session so that they have control of my mouse and keyboard to learn functions on a website. How do you plan on using it?
Broken delivery guarantees Broken delivery guarantees - Hi Everyone, I recently had a bad online purchasing experience due delivery problems. A tennis retailer I ordered from had used FedEx's Standard Overnight shipping to try and deliver my package to my friend's place in NY on Friday, August 29th. However, since my friend was at work and the condo doorman was perhaps on a break, FedEx brought it back to their depot. Keep in mind that I was only in NY for the long weekend, so I wouldn't even be able to get my order when they try to make a 2nd delivery attempt. So what's the point of calling it "Overnight delivery" when I didn't end up getting my package the next day? Most residential addresses won't have anyone at home to accept parcels because everyone is at work, so why even bother trying to deliver something during the day if you can't leave it there? And get this, FedEx then tries to deliver the goods again on Tues, Sept 2nd but reports it's the "incorrect address" and there's no such place. But then how come they found condo on Aug 29th? My order was just shipping in their depot on Sept 3rd and according to their online tracking, it's supposed to be delivered sometime today on Sept 4th. We'll see. FedEx's Overnight shipping has turned into 3+ days shipping. What would you do? I was so infuriated that I wanted to just cancel the order and ask FedEx to return it back to the retailer. I've never had any of these sort of problems with UPS.


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