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Internet video a winner in tough economic climate

Written by: Dennis Sellers

Article Overview: A new survey suggests that the current economic crisis will make Internet video a champion in 2009.

Internet video a winner in tough economic climate

Here's another reason why Apple should beef up the Apple TV (and offer a home entertainment iMac): the Yankee Group has unveiled U.S. survey results that suggest the current economic crisis will make Internet video a champion in 2009.

In fact, consumers are spending 11 percent more time online than watching TV, and Internet video is emerging as the key platform for the delivery of on-demand video services. The rsearch group's analysts advise that media companies should focus on the Internet as a primary opportunity in 2009.

The emergence of the Anywhere Consumer -- the Yankee Group’s vision for an individual able to connect to content, society and commerce at any time from anywhere -- will herald an important shift in how entertainment is delivered and monetized, the group says. They say that one of their recent surveys shows that:

° 56 percent of television viewers are online at the same time, browsing the web or sending e-mail.

° 82 percent of Internet video viewers watch TV shows online because they missed the episode on TV.

° Digital video recorder (DVR) owners are more likely to watch online than they are to record a program in advance.

° 25 percent of the Internet video audience watches online programming on-demand either once or several times per day.

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Article Tags: apple tv, champion, consumers, digital video recorder, dvr, e mail, economic crisis, emergence, home entertainment, rsearch, s vision, several times, survey results, television viewers, tv digital, video services, video viewers, watch tv, watching tv, yankee group



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Re: Is The BBC News Going Down The Gutter? - Hi David, At the end of the day, the BBC News channel is a business and I guess they understand the need to "sell out" with a more popular story than run "real" news... especially during these tough economic times.
Re: Alternative Divorce Franchise? - There are many ways of making money at this time of economic depression. There are many ebooks out now on how to manage the economic disasters that are happening now. If you think very well you can come out with an idea that will be a best seller
Re: Free Online Screen Recording Tools - [quote="Kevin":3r5ksabo]Hi David, Can any of these tools record YouTube videos (and/or audio from YouTube)?[/quote:3r5ksabo] Hi Kevin, Another option is to download RealPlayer along with their video download manager plugin. What this does is bring up a little bar over any flash video that is opened. You can then choose to download the video straight to your computer. Then, you can watch the video using RealPlayer. The new plugin also allows you to convert the video to other video formats. I've used it quite a bit and absolutely love it. It's much easier than setting up screen recorder software to record the video. It works with any Flash video which includes YouTube videos. So far I've only gotten it to work with Internet Explorer. For some reason I get an Add-On error in FireFox.
Re: Business Failure Rate – What is the Real Business Failure Ra - [quote="Kevin":3v711nok][quote="ZekeLL":3v711nok]Hi Kevin, The answer is actually a little sad. The sources that I found define a successful business as one that doesn't go broke and remains operating! Zeke Camusio[/quote:3v711nok] Hi ZekeLL, That is disappointing to hear as that could mean those businesses could still be in serious debt.[/quote:3v711nok] I call that scraping by not being successful. If you determine success as only being open for business - that should increase the odds of "being successful". Add the current economic crisis i the US and around the world and the questionable companies won't survive. I read an article about how tough economic times reveal the weak business owners and "leaders". I guess we're also seeing that with US auto makers and financial institutions. Chris
Re: June Contest Winners, New July Contest - Congratulations GT and Alan for been the first and second winner. Evan thanks for making me also a winner.


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