Retailing is Detailing – All about the Customer Loyalty Program
Retailing is Detailing – All about the Customer Loyalty Program
1. What do you want your CRM Software to do for you?
2. Is it just tracking a customer against each sale invoice?
3. You want to categorize customers depending upon business volume they give you?
4. Do you want to introduce a point collection system?
5. Are those points redeemable? or Can that be adjusted against fresh purchases made?
6. Can collected points by 4 family members be clubbed and used?
7. Is there any expiry for redemption or for the card?
8. Can these points be redeemed at the store where they were earned? or It can be redeemed at any of the company store.
9. Do you need to adjust the points manually?
10. What reporting is required by the Customer Care department? A monthly statement or cumulated account
11. What reporting needs to be shared with each customer?
Without these questions answered it is most likely to have a lot many issues invited post installation. This is just like evaluating a POS software for your business that tracks inventory, manages finances and keep things moving.
Remember, Retailing is Detailing!!! The more you ask the more you get.
Retailing is Detailing All about the Customer Loyalty Program - To learn more about this author, visit Nilesh Shah's Website.
Like this article? Share it with your friends
Why? Here are the few questions which has true essence of implementing a CRM Package to your business.
1. What do you want your CRM Software to do for you?
2. Is it just tracking a customer against each sale invoice?
3. You want to categorize customers depending upon business volume they give you?
4. Do you want to introduce a point collection system?
5. Are those points redeemable? or Can that be adjusted against fresh purchases made?
6. Can collected points by 4 family members be clubbed and used?
7. Is there any expiry for redemption or for the card?
8. Can these points be redeemed at the store where they were earned? or It can be redeemed at any of the company store.
9. Do you need to adjust the points manually?
10. What reporting is required by the Customer Care department? A monthly statement or cumulated account
11. What reporting needs to be shared with each customer?
Without these questions answered it is most likely to have a lot many issues invited post installation. This is just like evaluating a POS software for your business that tracks inventory, manages finances and keep things moving.
Remember, Retailing is Detailing!!! The more you ask the more you get.
Retailing is Detailing All about the Customer Loyalty Program - To learn more about this author, visit Nilesh Shah's Website.
Like this article? Share it with your friends
 | |
 |
No article feedback found. |
| |
Leave Your Feedback |
 | |
| |||
John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
|||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
 | |
|  |
Subscribe to Nilesh's articles
 | |
|
|  |
 | |
|
| |
 | |||||||
|
 | ||
|
||
 |
||
 |
||
|
| ||
 |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
 |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
 |
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"
Click Here To Learn More |
|
|
|
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
|
|
 Instant Newsletters 5 Step Action Plan Fortune Small Business Opposing a Franchisor’s Motion Pump Up Your Calendar |
|
 | ||
 |
More PR Resources
Press Release Builder | |
 |
Fortune Hunters
CBC Entrepreneur TV | |
| ||
 | ||||
| ||||
|
| ||||
| ||||
|
|
|
|
|
||||||||||||
|
Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
|
|
|
| ||||||||||||
| ||||||||||||
|
|
||||||||||||