Tweet

10 Reasons Competitors Have More Business Than You!

Guest post by: Bob Phibbs

Article Overview: Top ten reasons why your competition is getting it, and you don't.

10 Reasons Competitors Have More Business Than You!

If we hear one thing over and over from small business owners its, “I just need more customers.” Heard it before 9/11, heard it after, heard it during the housing bubble, now hearing it again. Here are my 10 Reasons Your Competitors Have More Business Than You:

1. They hire better people to start with. Its next to impossible to train someone who really doesn’t like people to begin with, to act “nice.”

1. Their merchandise or service stands apart from the rest. Whether it is the dry cleaners who automatically fixes zippers, buttons or broken snaps or the lawn service guy who regularly checks outside lights, they do something the other guys don’t.

1. They understand how they fit into their local marketplace giving appropriate service to their relative product cost.

1. They know what their products do, how they are better and can tell people in a way that doesn’t trip their “idiot switch.”

1. They have a website and understand the basics of keywords to drive online traffic to their doors.

1. They have given up coupons to try to get new people in the door and only reward those on their email or other lists.

1. They try new things.

1. They have a training program that teaches employees how to deliver an experience that stands out from others.

1. They are profitable.

1. They don’t keep comparing themselves to others but hold themselves accountable for their actions, choices in products and people they employ.

These are by no means all the reasons but a common thread in many audiences I appear before. What are some of your thoughts?

Related Articles
  Thank God for Competitors and Market Research
  Advertising: the nuts and bolts of making it work: Step Five: Make sure your ad does not look like your competitors.
  Selling in the Recession
  C-Level Selling Tip 13 - Steal Your Competitors' Customers
  Stress-Free Selling® - How to Talk About Competition

Article Tags: Business, Competition, Retail



Related Forum Posts
Re: Congress To Make eBay A Rat -- Good Idea or Bad Idea?? - Hi GT, I agree with you. Competitors can use this against each other which is not good for business
How to Make Management Profile? - Here are some tips to make a management profile which helps to attract lenders to invest in your business: 1- Tile i.e. Name of the Business 2- Legal structure of the company 3- When did it start its operation? i.e. DD/MMM/YYYY 4- Shareholders and Directors detail (if any) i.e. Name of shareholders, No. of shares and its percentage 5- Name of the Board of Directors Name and short brief about them 6- Current Manpower i.e. in numbers 7- Management and their short profile i.e. name, designation, experience and qualification 8- What services you are offering? Write it down. 9- Your Competitors 10- Main clients or Targeted clients
My entry - 1. The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read - this is a fascinating book about the history of Business theory, and I'd recommend it to anybody. 2. The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants, by Tom Gegax. Ditto. 3. PADI: The Business of Diving Book Okay, so this book won't be of use to anyone who doesn't want to start a scuba store, but I did, and this book was of course invaluable to me in reaching that goal.
Re: 10 Reasons Who Startups Fail & Book Recommendations - Great post,but please edit the headline. I presume it is "10 Reasons Why Startups Fail & Book Recommendation
Re: SEO... - 1: Find the Best Keywords 2: Discover Your Competitors 3: Optimize Your Title 4: Optimize Your META Tags 5: Use Headings 6: Use Title and ALT Attributes 7: Nomenclatures 8: Create a Site Map Page 9: Include a robots.txt File 10: Install a sitemap.xml for Google MySQL/Oracle:


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Tweet

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

4 Steps To Hypnotize Your Business Prospects

Four Reasons Why Entrepreneurs Should Blog

Build Corporate Credit for Your Small Business

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.