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Glossary of Terms

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Glossary of Terms

Glossary of Terms

ACCOUNTS PAYABLE
Trade accounts of businesses representing obligations to pay for goods and services received.
ACCOUNTS RECEIVABLE
Trade accounts of businesses representing moneys due for goods sold or services rendered evidenced by notes, statements, invoices, or other written evidence of a present obligation.
ACCOUNTING
The recording, classifying, summarizing, and interpreting in a significant manner and in terms of money, transactions, and events of a financial character.
ASSUMPTIONS
The act of assuming/undertaking another's debts or obligations.
AUCTION
A public sale of goods to the highest bidder.
AUTOMATIC DATA PROCESSING
Data processing largely performed by automatic means.
The discipline which deals with methods and techniques of automatic data processing.
Pertaining to data processing equipment such as electrical accounting machines and electronic data processing equipment.



BANKRUPTCY
A condition in which a business cannot meet its debt obligations and petitions a federal district court for either reorganization of its debts or liquidation of its assets. In the action the property of a debtor is taken over by a receiver or trustee in bankruptcy for the benefit of the creditors. This action is conducted as prescribed by the National Bankruptcy Act, and may be voluntary or involuntary.
BREAKEVEN POINT
The breakeven point in any business is that point at which the volume of sales or revenues exactly equals total expenses - the point at which there is neither a profit nor loss - under varying levels of activity. The breakeven point tells the manager what level of output or activity is required before the firm can make a profit; reflects the relationship between costs, volume, and profits.
BUSINESS BIRTH
Formation of a new establishment or enterprise.
BUSINESS DEATH
Voluntary or involuntary closure of a firm or establishment.
BUSINESS DISSOLUTION
For enumeration purposes, the absence from any current record of a business that was present in a prior time period.
BUSINESS FAILURE
The closure of a business causing a loss to at least one creditor.
BUSINESS PLAN
A comprehensive planning document which clearly describes the business developmental objective of an existing or proposed business applying for assistance in SBA's 8(a) or lending programs. The plan outlines what and how and from where the resources needed to accomplish the objective will be obtained and utilized.
BUSINESS START
For enumeration purposes, a business with a name or similar designation that did not exist in a prior time period.



CANCELED LOAN
The annulment or rescission of an approved loan prior to disbursement.
CAPITAL
Assets less liabilities, representing the ownership interest in a business;
a stock of accumulated goods, especially at a specified time and in contrast to income received during a specified time period;
accumulated goods devoted to the production of goods; (4) accumulated possessions calculated to bring income.
CAPITAL EXPENDITURES
Business spending on additional plant equipment and inventory.
CAPITALIZED PROPERTY
Personal property of the agency which has an average dollar value of $300.00 or more and a life expectancy of one year or more. Capitalized property shall be depreciated annually over the expected useful life to the agency.
CASH DISCOUNT
An incentive offered by the seller to encourage the buyer to pay within a stipulated time. For example, if the terms are 2/10/N 30, the buyer may deduct 2 percent from the amount of the invoice (if paid within 10 days); otherwise, the full amount is due in 30 days.
CASH FLOW
An accounting presentation showing how much of the cash generated by the business remains after both expenses (including interest) and principal repayment on financing are paid. A projected cash flow statement indicates whether the business will have cash to pay its expenses, loans, and make a profit. Cash flows can be calculated for any given period of time, normally done on a monthly basis.
CHARACTER
A letter, digit, or other symbol that is a part of the organization, control, or representation of data used in computer systems.
CHARGE-OFF
An accounting transaction removing an uncollectible balance from the active receivable accounts.
CHARGED OFF LOAN
An uncollectible loan for which the principal and accrued interest were removed from the receivable accounts.
CLOSING
Actions and procedures required to affect the documentation and disbursement of loan funds after the application has been approved and the execution of all required documentation and its filing and recording where required.
CLOSED LOAN
Any loan for which funds have been disbursed and all required documentation has been executed, received, and reviewed. For statistical purposes, first or total disbursement is counted as a closed loan.
COLLATERAL
Something of value - securities, evidence of deposit, or other property - pledged to support the repayment of an obligation.
COLLATERAL DOCUMENT
A legal document covering the item(s) pledged as collateral on a loan, i.e., note, mortgages, assignment, etc.
CONSORTIUM
A coalition of organizations, such as banks and corporations, set up to fund ventures requiring large capital resources.
CORPORATION
A group of persons granted a state charter legally recognizing them as a separate entity having its own rights, privileges, and liabilities distinct from those of its members. The process of incorporating should be completed with the state's secretary of state or state corporate counsel, and usually requires the services of an attorney.
COMPROMISE
The settlement of a claim resulting from a defaulted loan for less than the full amount due. Compromise settlement is a procedure available for use only in instances where the government cannot collect the full amount due within a reasonable time, by enforced collection proceedings, or where the cost of such proceedings would not justify such effort.
CONTINGENT LIABILITY
A potential obligation that may be incurred dependent upon the occurrence of a future event. Two examples are: (1) the liability of an endorser or guarantor of a note if the primary borrower fails to pay as agreed and (2) the liability that would be incurred if a pending lawsuit is resolved in the other party's favor.
COSTS
Money obligated for goods and services received during a given period of time, regardless of when ordered or whether paid for.
CREDIT RATING
A grade assigned to a business concern to denote the net worth and credit standing to which the concern is entitled in the opinion of the rating agency as a result of its investigation.



DATA ELEMENT
The basic unit of identifiable and definable information. A data element occupies the space provided by fields in a record or blocks on a form. It has an identifying name and value or values for expressing a specific fact. For example, a data element named "Color of Eyes" could have recorded values of "Blue (a name)," "Bl (an abbreviation)," "06 (a code)." Similarly, a data element named "Age of Employee" could have a recorded value of "28" (a numeric value).
DEBENTURE
Debt instrument evidencing the holder's right to receive interest and principal installments from the named obligor. Applies to all forms of unsecured, long-term debt evidenced by a certificate of debt.
DEBT CAPITAL
Business financing that normally requires periodic interest payments and repayment of the principal within a specified time.
DEBT FINANCING
The provision of long term loans to small business concerns in exchange for debt securities or a note.
DEED OF TRUST
A document under seal which, when delivered, transfers a present interest in property. May be held as collateral.
DEFAULTS
The nonpayment of principal and/or interest on the due date as provided by the terms and conditions of the note.
DEFERRED LOAN
Loans whose principal and or interest installments are postponed for a specified period of time.
DISBURSEMENT
The actual payout to borrower of loan funds, in whole or part. It may be concurrent with the closing or follow it.
DISBURSING OFFICER
An employee authorized to pay out cash or issue checks in settlement of vouchers approved by a certifying officer.
DIVESTITURE

Change of ownership and/or control of a business from a majority (non-disadvantaged) to disadvantaged persons.



EARNING POWER
The demonstrated ability of a business to earn a profit, over time, while following good accounting practices. When a business shows a reasonable profit on invested capital after fully maintaining the business property, appropriately compensating its owner and employees, servicing its obligations, and fully recognizing its costs, the business may be said to have demonstrated earning power. Demonstrated earning power is the foremost test of the business risk in pressing upon an application for a loan.
EASEMENT
A right or privilege that a person may have on another's land, as the right of a way or ingress or egress.
EMPLOYEE ASSISTANCE PROGRAM (EAP) COORDINATOR
Coordinates the activities of Central Office or regional counselors, maintains a community resource list of available professional assistance to troubled employees, and a current roster of EAP counselors for the area of his/her jurisdiction.
EAP COUNSELOR
Conducts confidential consultations with troubled employees who so request, who are referred for objective analysis of a personal problem, and for identification of the best available assistance and/or professional services needed to resolve the employee's problem.
ENTERPRISE
Aggregation of all establishments owned by a parent company. An enterprise can consist of a single, independent establishment or it can include subsidiaries or other branch establishments under the same ownership and control.
ENTREPRENEUR
One who assumes the financial risk of the initiation, operation, and management of a given business or undertaking.
EQUITY
An ownership interest in a business.
EQUITY FINANCING
The provision of funds for capital or operating expenses in exchange for capital stock, stock purchase warrants, and options in the business financed without any guaranteed return, but with the opportunity to share in the company's profits. Equity financing includes long-term subordinated securities containing stock options and/or warrants. Utilized in SBIC financing activities.
EQUITY PARTNERSHIP
A limited partnership arrangement for providing startup and seed capital to businesses.
ESCROW ACCOUNTS
Funds placed in trust with a third party by a borrower for a specific purpose and to be delivered to the borrower only upon the fulfillment of certain conditions.
ESTABLISHMENT
A single-location business unit, which may be independent - called a single- establishment enterprise - or owned by a parent enterprise.



FINANCIAL REPORTS
Reports commonly required from applicants request for financial assistance, e.g.:
Balance Sheet - A report of the status of a firm's assets, liabilities and owner's equity at a given time.
Income Statement - A report of revenue and expense which shows the results of business operations or net income for a specified period of time.
Cash Flow
A report which analyzes the actual or projected source and disposition of cash during a past or future accounting period.
FINANCING
New funds provided to a business, by either loans, purchase of debt securities, or capital stock.
FLOW CHART
A graphical representation for the definition, analysis, or solution of a problem, in which symbols are used to represent operations, data, flow, equipment, etc.
FORECLOSURE
The act by the mortgagee or trustee upon default in the payment of interest or principal of a mortgage of enforcing payment of the debt by selling the underlying security.
FRANCHISING
A continuing relationship in which the franchisor provides a licensed privilege to the franchisee to do business and offers assistance in organizing, training, merchandising, marketing, and managing in return for a consideration. Franchising is a form of business by which the owner (franchisor) of a product, service, or method obtains distribution through affiliated dealers (franchisees). The product, method, or service being marketed is usually identified by the franchisor's brand name, and the holder of the privilege (franchisee) is often given exclusive access to a defined geographical area.


GROSS DOMESTIC PRODUCT (GDP)
The most comprehensive single measure of aggregate economic output. Represents the market value of the total output of the goods and services produced by a nation's economy.
GROSS NATIONAL PRODUCT (GNP)
A measure of a nation's aggregate economic output. Since 1991 GDP, a slightly different calculation, has replaced GNP as a measure of U.S. economic output.
GUARANTEED LOAN
A loan made and serviced by a lending institution under agreement that a governmental agency will purchase the guaranteed portion if the borrower defaults.


HARDWARE
A term used to describe the mechanical, electrical, and electronic elements of a data processing system.
HAZARD INSURANCE
Insurance required showing lender as loss payee covering certain risks on real and personal property used for securing loans.



INCUBATOR
A facility designed to encourage entrepreneurship and minimize obstacles to new business formation and growth, particularly for high technology firms, by housing a number of fledgling enterprises that share an array of services. These shared services may include meeting areas, secretarial services, accounting services, research libraries, on-site financial and management counseling, and word processing facilities.
INDEPENDENT AND QUALIFIED PUBLIC ACCOUNTANTS
Public accountants are independent when neither they nor any of their family have a material, direct, or indirect financial interest in the borrower other than as an accountant. They are qualified, unless there is contrary evidence, when they are either (1) certified, licensed, or otherwise registered if so required by the state in which they work, or (2) have worked as a public accountant for at least five years and are accepted by SBA.
INDUSTRIAL REVENUE BOND (IRB)
A tax-exempt bond issued by a state or local government agency to finance industrial or commercial projects that serve a public good. The bond usually is not backed by the full faith and credit of the government that issues it, but is repaid solely from the revenues of the project and requires a private sector commitment for repayment.
INNOVATION
Introduction of a new idea into the marketplace in the form of a new product or service or an improvement in organization or process.
INSOLVENCY
The inability of a borrower to meet financial obligations as they mature or having insufficient assets to pay legal debts.
INTEREST
An amount paid a lender for the use of funds.
INVERSE ORDER OF MATURITY
When payments are received from borrowers that are larger than the authorized repayment schedules, the overpayment is credited to the final installments of the principal, which reduces the maturity of the loan and does not affect the original repayment schedule.
INVESTMENT BANKING
Businesses specializing in the formation of capital. This is done by outright purchase and sale of securities offered by the issuer, standby underwriting, or "best efforts selling."
INVITATION FOR BIDS
Formal solicitations for offerings to perform procurements by competitive bids when the specifications describe the requirements of the government clearly, accurately, and completely, but avoiding unnecessarily restrictive specifications or requirements which might unduly limit the number of bidders.



JOB DESCRIPTION
A written statement listing the elements of a particular job or occupation, e.g., purpose, duties, equipment used, qualifications, training, physical and mental demands, working conditions, etc.
JUDGMENT
Judicial determination of the existence of an indebtedness or other legal liability.
JUDGMENT BY CONFESSION
The act of debtors permitting judgment to be entered against them for a given sum with a statement to that effect, without the institution of legal proceedings.
JUNK BOND
A high-yield corporate bond issue with a below-investment rating that became a growing source of corporate funding in the 1980s.



LEASE
A contract between the owner (leassor) and the tenant (leassee) stating the conditions under which the tenant may occupy or use the property.
LEGAL RATE OF INTEREST
The maximum rate of interest fixed by the laws of the various states which a lender may charge a borrower for the use of money.
LENDING INSTITUTION
Any institution, including a commercial bank, savings and loan association, commercial finance company, or other lender qualified to participate with SBA in the making of loans.
LEVERAGED BUY-OUT
The purchase of a business with financing provided largely by borrowed money, often in the form of junk bonds.
LIEN
A charge upon or security interest in real or personal property maintained to ensure the satisfaction of a debt or duty ordinarily arising by operation of law.
LIQUIDATION
The disposal, at maximum prices, of the collateral securing a loan and the voluntary and enforced collection of the remaining loan balance from the obligators and/or guarantors.
LIQUIDATION VALUE
The net value realizable in the sale (ordinarily a forced sale) of a business or a particular asset.
LITIGATION
Refers to a loan in "liquidation status" which has been referred to attorneys for legal action.
Also: The practice of taking legal action through the judicial process.
LOAN AGREEMENT
Agreement to be executed by borrower, containing pertinent terms, conditions, covenants, and restrictions.
LOAN PAYOFF AMOUNT
The total amount of money needed to meet a borrower's obligation on a loan. It is arrived at by accruing gross interest for one day and multiplying this figure by the number of days that exist between the date of the last repayment and the date on which the loan is to be completely paid off. This amount, known as accrued interest, is combined with the latest principal and escrow balances that are applicable to what is now referred to as the loan payoff amount. In the case where prepaid interest exceeds the accrued interest, the latter is subtracted from the former and the difference is used to reduce the total amount owed.
LOSS RATE
A rate developed by comparing the ratio of total loans charged off to the total loans disbursed from inception of the program to the present date.
LOSS RESERVE ADJUSTMENT RATE A reserve rate based upon the ratio of the aggregate net chargeoffs (chargeoffs less recoveries) for the most
recent five years to the total average loans outstanding for the comparable 5-year period.



MARKUP
Markup is the difference between invoice cost and selling price. It may be expressed either as a percentage of the selling price or the cost price and is supposed to cover all the costs of doing business plus a profit. Whether markup is based on the selling price or the cost price, the base is always equal to 100 percent.
MATURITY
As applied to securities and commercial paper, the period end date when payment of principal is due.
MATURITY EXTENSIONS
Extensions of payment beyond the original period established for repayment of a loan.
MERGER
A combination of two or more corporations wherein the dominant unit absorbs the passive ones, the former continuing operation usually under the same name. In a consolidation two units combine and are succeeded by a new corporation, usually with a new title.
MORTGAGE
An instrument giving legal title to secure the repayment of a loan made by the mortgagee (lender). In legal contemplation there are two types: (1) title theory - operates as a transfer of the legal title of the property to the mortgagee, and (2) lien theory - creates a lien upon the property in favor of the mortgagee.


NEGOTIATION
The face to face process used by local unions and the employer to exchange their views on those matters involving personnel policies and practices or other matters affecting the working conditions of employees in the unit and reduced to a written binding agreement. Used also by contracting officers to reach agreement with potential contractors.
NEGOTIATION DISPUTE
That point in negotiations where labor and management cannot come to an agreement on some or all of the issues on the bargaining table and the services of the FMCS have not been utilized.
NEGOTIATED GRIEVANCE PROCEDURE
The sole and exclusive procedure available to all employees in a bargaining unit and the employer for processing grievances and disputes.
NET WORTH
Property owned (assets), minus debts and obligations owed (liabilities), is the owner's equity (net worth).
NOTES AND ACCOUNTS RECEIVABLE
A secured or unsecured receivable evidenced by a note or open account arising from activities involving liquidation and disposal of loan collateral.



OBLIGATIONS
Technically defined as "amount of orders placed, contracts awarded, services received, and similar transactions during a given period which will require payments during the same or a future period."
ORDINARY INTEREST
Simple interest based on a year of 360 days, contrasting with exact interest having a base year of 365 days.
OUTLAYS
Net disbursements (cash payments in excess of cash receipts) for administrative expenses and for loans and related costs and expenses (e.g., gross disbursements for loans and expenses minus loan repayments, interest and fee income collected, and reimbursements received for services performed for other agencies).


PARTNERSHIP
A legal relationship existing between two or more persons contractually associated as joint principals in a business.
PATENT
A patent for an invention is the grant of a property right to the inventor, issued by the Patent and Trademark Office. The term of a new patent is 20 years from the date on which the application for the patent was filed in the United States or, in special cases, from the date an earlier related application was filed, subject to the payment of maintenance fees. US patent grants are effective only within the US, US territories, and US possessions.
PRIME RATE
Interest rate which is charged to business borrowers having the highest credit ratings for short term borrowing.
PRO-Net
An Internet-based database of information of small, disadvantaged, 8(a), and women-owned businesses seeking procurement contracts.
PRODUCT LIABILITY
Type of tort or civil liability that applies to product manufacturers and sellers.
PROFESSIONAL AND TRADE ASSOCIATIONS
Non-profit, cooperative, and voluntary organizations that are designed to help their members in dealing with problems of mutual interest. In many instances, professional and trade associations enter into an agreement with the SBA to provide volunteer counseling to the small business community.
PROPRIETORSHIP
The most common legal form of business ownership; about 85 percent of all small businesses are proprietorships. The liability of the owner is unlimited in this form of ownership.
PROTEST
A statement in writing by any bidder or offeror on a particular procurement alleging that another bidder or offeror on such procurement is not a small business concern.



RATIO
Denotes relationships of items within and between financial statements, e.g., current ratio, quick ratio, inventory turnover ratio, and debt/net worth ratios.
REQUEST FOR PROPOSALS
Solicitations for offerings for competitive negotiated procurements when it is impossible to draft an invitation for bids containing adequate detailed description of the required property and services. There are 15 circumstances in the Federal Acquisition Regulations (FAR) which permit negotiated procurements.
RETURN ON INVESTMENT
The amount of profit (return) based on the amount of resources (funds) used to produce it. Also the ability of a given investment to earn a return for its use.


SECONDARY MARKET
Those who purchase an interest in a loan from an original lender, such as banks, institutional investors, insurance companies, credit unions, and pension funds.
SERVICE CORPS OF RETIRED EXECUTIVES (SCORE)
Retired and working successful business persons who volunteer to render assistance in counseling, training, and guiding small business clients.
SMALL BUSINESS DEVELOPMENT CENTERS (SBDC)
The SBDC is a university-based center for the delivery of joint government, academic, and private sector services for the benefit of small business and the national welfare. It is committed to the development and productivity of business and the economy in specific geographical regions.


TURNOVER (Business)
Turnover is the number of times that an average inventory of goods is sold during a fiscal year or some designated period. Care must be taken to ensure that the average inventory and net sales are both reduced to the same denominator; that is, divide inventory at cost into sales at cost or divide inventory at selling price into sales at selling price. Do not mix cost price with selling price. The turnover, when accurately computed, is one measure of the efficiency of a business.



UNDELIVERED ORDERS
The amount of orders for goods and services outstanding for which the liability has not yet accrued. For practical purposes, represents obligations incurred for which goods have not been delivered or services not performed.
UNFAIR LABOR PRACTICE
Action by either the employer or union which violates the provisions of EO 11491 as amended.
UNIFORM COMMERCIAL CODE
Codification of uniform laws concerning commercial transactions. In SBA parlance, generally refers to a uniform method of recording and enforcing a security interest or charge upon existing or to be acquired personal property.
USURY
Interest which exceeds the legal rate charged to a borrower for the use of money.


VENTURE CAPITAL
Money used to support new or unusual commercial undertakings; equity, risk, or speculative capital. This funding is provided to new or existing firms that exhibit above-average growth rates, a significant potential for market expansion, and the need for additional financing for business maintenance or expansion.


WORD PROCESSING
The efficient and effective production of written communications at the lowest possible cost through the combined use of systems management procedures, automated technology, and accomplished personnel. The equipment used in word processing applications includes but is not limited to the following: dictation and transcription equipment, automatic repetitive typewriters, visual display text editing typewriters, keyboard terminals, etc.
WORKERS' COMPENSATION
A state-mandated form of insurance covering workers injured in job-related accidents. In some states the state is the insurer; in other states insurance must be acquired from commercial insurance firms. Insurance rates are based on a number of factors, including salaries, firm history, and risk of occupation.

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These funds are looking for exponential capital growth over 3-5 years. Asset backed finance This can cover machinery, sales invoices even sales orders. It can be a very flexible source of finance to the growing business Leasing This will cover your capital expenditure and spread the cost over a three to five year period. It is particularly useful if you do not have taxable profits to maximise your capital allowances. Sale and leaseback of a property you own is another good source of funds. Factoring Factoring offers a sales ledger administration and debt collection service. Up to 95% of an approved sales invoice is paid within 48 hours, quicker if required. Credit protection is also available to protect against a bad debt. The Factor will own and place a first charge over the book debts and they might also take other charges, depending upon the strength of the financial information. Invoice discounting Invoice Discounting can be Confidential or Disclosed; it depends upon the strength of the financial information. The service is the same as Factoring, except that the sales ledger administration and the debt collection is the responsibility of the client and not the Factor. Pre payment of the approved sales invoice is still up to 95% and the factor will still have a first charge on the book debt and therefore own the debt. This service can also have credit protection cover. All sales invoices need to be for a business to business debt, and some proof of delivery is generally required. Trade Finance This is funding provided against stock purchases, signed contracts and orders whereby the funder will prepay a certain percentage of the value Pension fund It may be possible to use your pension funds for a loan back to the business What do u think about it?
$3000 per mo Site for Sale: $65,000 OBO $3000 per mo Site for Sale: $65,000 OBO - $3000 per mo Site for Sale: $65,000 OBO Content and Community Driven Pet Websites ________________________________________ Profile: Two Pet Related Websites Price: $65,000 OBO Age of sites: 2 years 4 months Monthly revenue: $3300 (plus or minus a couple hundred) Key details: Growth Year over Year: 641% Uniques: 200,000 per Month Page Views: 1 mil + per Month Referrers: 10,000+ Monthly Search Engine Traffic: 61% Members: 7500+/- Articles: 318 Blog Posts: 189+ Forum Posts: 256,000+ Topics: 19,000+ Adsense Revenue: $1500-$1700 per month Kontera Revenue: $900+ per month Direct Advertisers: $90 - $300 per month Monthly Server Costs: $100 Monthly Advertising Costs: $0 Total Profit Per Month $2500 - $3000 Organic Growth Month over Month: 10% +/- (Zero spent on advertising – all word of mouth and search engine) Software Licenses: All Open source and thus free: Linux, Apache, MySQL, Zen Cart, PHPLIST, WordPress, SMF, and the rest Custom Programming. Software Editions: All software running latest releases. Uniques Last Month: 200,000 Page Views Last Month: *2,000,000+ per month Referring Sources: 1,000 different referrers Referring Keywords: 60,000 Search Terms First Page Results: Thousands of keywords and keyword combinations Indexed pages (Google): 65,000+ Indexed pages (Yahoo): 26,000+ Google page rank: 5-6 (Lots of 3’s and 4’s throughout the sites) Pages of Content: 60,000+/- Alexa site rank: 124,000 (way off the mark due to audience profile) Compete Site Rank: Much closer but still off.. See image Brand Value: All Original Creative and Content including Logo, Forum Template, Front-end, CSS, Code, Images etc. Extremely well made to render fast as well as accessible, to both humans and search engines. Search optimized throughout. Description: I actually posted this for sale almost 11 months ago but didn’t take any offers. Since then traffic has increased almost 650% and revenue has increase by almost as much, closer to 600%. Revenue comes from direct advertising ($150-$350 per mo) but primarily Google Adsense ($1500 - $1750 per mo) and Kontera Links ($700-$900 per mo). Letting go as I’m working full time and just started Business School… I just don’t have the time. However, these sites are ripe for one to build a better business direction. I started these sites as the pet industry happens to be exploding, exponentially and almost parabolically. Google “pet spending” to find a glimpse. Some articles you’ll find: “The Growing Pet Industry Is One Trend You Can Bank On” "In the past 10 years, pet spending has more than doubled to an estimated $38.4 billion for 2006." "According to the U.S. Census Bureau, the pet industry is now the seventh largest retail segment in the country." “We have only begun to see the tip of the spending iceberg" “Pet Spending at All Time High” "Pet ownership is on the increase in the US, and the amount of money spent on pets is dramatically increasing too." The two sites are content and community driven websites with 350+ health related articles on pets, a pet blog that discusses current issues, and a very active message board and community. They compliment each other perfectly and as such are being sold together as a package. The templates are completely custom designed and CSS powered. They would be XHTML Strict Compliant however we’ve included a couple of things that just wouldn’t let it pass. There are almost 8000 members between the two sites. Several hundred more between the blog subscribers and the email list subscribers. At one time we had a store (its all still there however it’s been shut off) and we had about 200 customers. The store lasted only about a month and a half as our careers just didn’t allow us to provide the customer service this site deserves. We also had a drop ship company that worked out really well, (and we still do if we want them). Much more work than our careers had time for. The logos are custom. I’ve got the logo in vector version for Signs and tee shirts. The Design is custom. All software front-ends are custom and running clean - open source applications. Runs extremely well. The entire 2 sites run on a dedicated server that runs about $100 a month.. The sites run on a LAMP environment, meaning Linux, Apache, MySQL and PHP. All of the software is open source and requires no fees. We run PHPLIST, Zen Cart, and SMF Simple Machines Forum. The blog is Word Press. The article system is completely custom however the back end panel is ran simple from phpMyAdmin – straight to the database. I think there is enormous potential with the two sites as the brands have a very loyal following and is growing by leaps and bounds. It has been mentioned in 10 or so online and offline newspapers (that I am aware of) as well as a magazine – all of which will be provided. The site was featured as Yahoo’s Site of the Week. The site was forever (and perhaps still is) the number one pet site viewed on StumbleUpon.com. The blog also has 177 links from 56 sites according to Technorati.com and ranks 52,000. The database is huge. It’s full of fully owned content, images, customer data, subscriber data, members etc etc. The brand really sells when it comes to tee shirts and calendars. We have a drop shipper when needed that we buy tee’s at 4 dollars a shirt. Each shirt sold for $20 so there was a great margin. The two sites have a solid existence and are trenched well into all the major search engines with perhaps thousands of first place results for keywords and keyword combinations. The majority of traffic is all organic from Google, Yahoo and MSN and it will stay that way forever. The site was built solidly by SEO pros with Search Engine Spiders in mind as every part of the site is search friendly. All pages have been correctly and lightly coded. The database powers the meta tags, title tags, h1’s, h2’s, image titles and bold tags. The site has tens of thousands of dollars put into the design and functionality. petsite4sale@gmail.com


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