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6 Quick and Easy Accessibility Issues That Make Your Visitors Happy

Written by: Stoney G deGeyter

Article Overview: As more and more users gain access to the web it becomes increasingly important to ensure that your website is accessible to all, not just a few. Just as businesses must comply with the American Disabilities Act to ensure proper access to customers with disabilities, businesses should do all they can to make their websites accessible to all users regardless of the means in which they access the site. And of course not all accessibility issues involve meeting the needs of the disabled. What must be considered is the growing number of users that now access websites through non-traditional means, whether it be mobile phones or with images turned off. These users can still be your target audience and ensuring your site can be used through alternate avenues is essential to capturing that audience.

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6 Quick and Easy Accessibility Issues That Make Your Visitors Happy

As more and more users gain access to the web it becomes increasingly important to ensure that your website is accessible to all, not just a few. Just as businesses must comply with the American Disabilities Act to ensure proper access to customers with disabilities, businesses should do all they can to make their websites accessible to all users regardless of the means in which they access the site.

And of course not all accessibility issues involve meeting the needs of the disabled. What must be considered is the growing number of users that now access websites through non-traditional means, whether it be mobile phones or with images turned off. These users can still be your target audience and ensuring your site can be used through alternate avenues is essential to capturing that audience.

*** Doctype declaration ***

The doctype allows you to declare what version of HTML your site uses. This is helpful to the browser rendering the site so it knows how best to interpret the information presented. Each page of your site should specify doctype and language encoding. If you are unfamiliar with the doctype declaration, you can read about it at W3.org.

*** Page defaults ***

Use your Cascading style sheets (CSS) to set all the default colors, font sizes, and text alignment of the site. Different browsers use their own defaults for any of these and failure to set them to your preference may cause your site to look quite different than intended in different browsers.

*** Resizable fonts ***

Site should use relative, rather than absolute, font sizing. Relative sizing allows visitors to resize the font to their preference. You lose some control over how the page appears but better to lose a little control than to lose the visitor all together because the font is too difficult to read.

*** Bulleted lists ***

When using bulleted lists be sure to use the proper list markup, (UL, OL and DL) and (LI, DT, DD). While you can insert bullets with code or using an asterisk, using the proper markup is the best way to ensure that it renders properly across multiple platforms.

*** Alternate image text ***

All visual images on a page (not those used for page formatting) should contain alternate text describing the image. This ensures that the image is properly described for text readers and those surfing with images turned off.

*** CSS-less browsing ***

Many devices don't use CSS when rendering a web page. Make sure that your site can be viewed and browsed satisfactorily when CSS is turned off.

These are just a few quick accessibility issues that should be adhered to. While most users are still using traditional browsers, mobile phones are becoming more widely used for web surfing. Designing your site with accessibility in mind assures that it scales properly for different browsers, mobile phones, screen readers, etc. By doing this you'll capture more of your target audience.

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Home > SEO > Stoney G deGeyter > 6 Quick and Easy Accessibility Issues That Make Your Visitors Happy
Article Tags: accessibility issues, american disabilities act, asterisk, avenues, bullets, cascading style sheets, customers with disabilities, dd, default colors, dl, doctype declaration, dt, font sizing, markup, mobile phones, preference, relative sizing, target audience, text alignment, usi

About the Author: Stoney G deGeyter
RSS for Stoney's articles - Visit Stoney's website

Stoney deGeyter leads a spectacular team of seasoned marketing experts at Pole Position Marketing, a Search Engine Marketing Company. Stoney started PPM in 1998 by finding the brightest minds in the industry and nurturing within them an intense desire to become leaders in their respective fields. With this team of professionals, he has built a wildly successful website marketing company that succeeds through both personal and professional integrity. You can read Stoney’s blog posts at the E-Marketing Performance blog and more of his work on several well-known SEO and marketing news sources including Search Engine Guide and Web Pro News. Stoney has authored two website marketing books: E-Marketing Performance: Effective strategies for building, optimizing, and marketing your website online and Keyword Research and Selection: The definitive guide to gathering, sorting and organizing your keywords into a high-performance SEO campaign.

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Related Forum Posts
Re: Importance of web accessibility Re: Importance of web accessibility - Here's a thought on a possible resource for some research on what "web accessibility" might mean. A couple of years ago, when I was a reporter for our local newspaper, I did a story on some new technology that our local public library had just introduced. Basically, it was a speicalized computer system designed to handle the needs of people with certain physical challenges. The system had adjustments to accommodate visual challenges, hearing challenges, reading and/or writing challenges (it could read print for you and it could transcribe your speech into written words), and the system had other capabilities, too, for certain physical disabilities. Since then, technology has advanced and these systems have further improved. My suggestion to anyone wondering how to turn Web Accessibility into a business is to check public libraries and schools to see what similar technology they may have. I believe this will help in understanding the Web Accessibility issue. GT :-]
Re: Quote of the Day - "The only people witho Re: Quote of the Day - "The only people witho - Thanks for sharing this Evan, there are some very powerful quotes in there, I particularly like this one:- You are now at a crossroads. This is your opportunity to make the most important decision you will ever make. Forget your past. Who are you now? Who have you decided you really are now? Don't think about who you have been. Who are you now? Who have you decided to become? Make this decision consciously. Make it carefully. Make it powerfully. regards, Mal.
Re: Top 10 Homebased Franchises for 2011 Re: Top 10 Homebased Franchises for 2011 - Hi, great list, thanks! Quick question as far as franchises go in comparison to small businesses would you say that they are they doing well or are they suffering in today's economy?
Re: e-Commerce and e-Payment providers Re: e-Commerce and e-Payment providers - When I came back to Japan in 1999 I sometimes used to ask my students if they would buy anything on the Internet and at that time most thought it was too risky. I'd encourage them to try by using well known sites such as Amazon.co.jp and also pointed out that using a credit card on a reputable site was safer than using it at a restaurant. I can't remember the last time I had that discussion or when the "tipping point" occurred in Japan. To answer your other question, I use Paypal for several reasons: 1. Brand familiarity 2. Easy to use 3. Free to withdraw 50,000yen+ to my Japanese bank account - a huge benefit (but maybe other systems also offer that...?) 4. Easy to cancel subscriptions On the down side, their transaction fees are quite costly, they are difficult to contact and when disputes arise you can sometimes lose even when you can prove via your tracking service that the disputed item was "delivered" to the customer's address!
Re: Domain name sugestion Re: Domain name sugestion - Hi Anelly, Support-Box.com sounds very good to me. Easy and catchy.


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