Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

SEO 101: Why Are Links Important?

SEO 101: Why Are Links Important?

Driving increased traffic to a website is one of the main goals of search engine optimization (seo). In order to garner a generally high level of traffic to your web site, your site must be easily discovered by prospective clients and web visitors.

Traditional advertising methods help, like printing your URL on print ads, business cards, letterhead and brochures, however an estimated 81% of Internet users say they use search engines to target and find information they deem useful, making search engines the best place you should focus your efforts in attaining enhanced visibility for your site.

Search Engines Now Employ New Search Methods

Unfortunately, over the years, this has become an increasingly tricky proposition. When search engines like Yahoo and Google first came into existence, they freely wandered on the web, crawling sites and publishing links. But, as the number of web pages continued to grow to astronomical proportions, it became necessary for the search engines to create a method by which they would prioritize what they would display.

At the start, most search engines focused mainly on the invisible Meta tags that accompany each web page. Experienced website owners knew to well that loading their keywords into these tags would quickly ramp it up the search engine listings. Sadly however, it also was very easy for unethical businesses to manipulate these tags, usually thru spamming, and as a result lure Web users to sites that didn’t have anything related to the information they were seeking.

Links Are Like Footnotes In Books

During the development and evolution of the Internet, it has become routine for site owners to give credit to other sites for the material or content they publish. Website owners do this by putting a link on their site to the web page of the other site. One could consider links to act like a footnote in a research paper, as a way to reference the work of someone else. Before, there used to be a time when links didn't matter, though at least not like they do today.

A few of the search engines looked at back links for a portion of their algorithms, but it didn't carry the same weight as it does today. Now, in order to be competitive in nearly any online industry, back links are essential. Back links do not only give the search engines a barometer of a site’s popularity, they also aid in determining the topic, and relevance of a site in relation to its targeted keywords. Though the art of seo is, and will always be very important, gathering relevant back links is steadily increasing in importance.

Where To Start Building Links

A lot of individuals would generally ask, what would be a nice spot to start building links? An appropriate venue would be directories. Directories are great way to beef up your inbound links. There are a lot of directories on the web, and it may be tough to find a starting point.As the importance of link density continues to grow, its important not to forget about traditional seo.

seo techniques will always play a part in Search Engine Rankings. As the major players like Google focus more on links, they will always have a part of their algorithm that relies on traditional seo factors. By having a comprehensive seo campaign, you could increase your visibility to prospective customers.





SEO 101 Why Are Links Important - To learn more about this author, visit Troy 's Website.

Like this article? Share it with your friends

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback

To learn more about the Evan Elite Author Program please contact us.

About The Author


Troy
(Visit Troy's Website) Eliza Maledevic Ayson is a staff writer at Jump2Top - SEO Company -She is an SEO Expert

Troy is a Gold author on EvanCarmichael.com
About The Author

View Author Blog
View Author Blog

View Author Video
View Author Video

Free Downloads


Troy 's

Complete
List Of
SEO
Articles

Name
Email
If you enjoyed this article, get Troy 's Complete List of SEO Articles For FREE!

More Troy
How To Create An Attractive Social Bookmarking Profile
Make Use of SEO for a Successful Online Business
SEO 101 Why Are Links Important
Landing The Top 10 Rank on Google What Can It Do For Your Site
How To Tell If Your Hired SEO Firm Is Ripping You Off
Is Your Site Optimized Enough For Top Ranks
Professional SEO Companies Whens The Time To Hire Them
Does Your Site Need Professional SEO Help
Free Downloads


 
 
 


Evan Elite Authors
Staging Diva  
Jeff Foster  
Dave Kurlan  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video

Business Opportunities
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"

How to Start An Online Business

Click Here To Learn More
Business Opportunities



Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
EQ Coaching Report Icon EQ Coaching Report
Internet Marketing Campaigns Icon Internet Marketing Campaigns
Venture Capital Guide Icon Venture Capital Guide
Why New Businesses Fail Icon Why New Businesses Fail
Instant Scripts Icon Instant Scripts
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 Productivity Blogs To Watch In 2008
Top 50 Productivity Blogs
Top Blogs To Watch In 2008
 
Top 50 Franchising Blogs
Top 50 Franchising Blogs
Top 50 Franchising Blogs
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Kate Omoregie Benin City, Nigeria,
Kate Omoregie
Benin City, Nigeria
SEO For Africa

If I Were A Startup...
Stephen Pollack, $1.2 to $16.2 Mil in 3 Years
Stephen Pollack
$1.2 to $16.2 Mil in 3 Years
Erez Zevulunov, $150k to $504k in 2 years
Erez Zevulunov
$150k to $504k in 2 years
If I Were A Startup... - Complete List

Famous Entrepreneurs
George Lucas, Lucasfilm
George Lucas
Lucasfilm
Vera Wang, Vera Wang
Vera Wang
Vera Wang
Famous Entrepreneurs - Complete List

Entrepreneur Advice
Paul Kedrosky, Venture Capitalist
Paul Kedrosky
Venture Capitalist
Brad Feld, Venture Capitalist
Brad Feld
Venture Capitalist
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     How Are You Dealing With the Recession in Your Business?
By Erin Blaskie
     The Secrets to Small Business Success
By Erin Blaskie
     Business Concepts: Determining the What, the How and the When For Your Business
By Erin Blaskie

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

More Evan Carmichael
More Information