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Meta Tags and SEO

Written by: Pramod

Article Overview: Importance of Meta Tags Optimization

Meta Tags and SEO

Meta Tags are the information inserted in the area of the HTML code of your web pages, where apart from the Title Tag, other information inserted is not visible to the person surfing your web page but is intended for the search engine crawlers.

Meta Tags Optimization is an important aspect of the search engine optimization process. Properly optimizing meta tags can help you achieve good rankings in the search engines. The meta tags are supposed to tell search engines and users what a particular page is all about.

There are three meta-tags that concern most marketers:

1] Title
This is the text that appears in the title-bar of your web browser.

2] Description
This is a quick summary of the information on the page.

3]Keywords
These are words that are important in the page.

Every page title and meta description on your site is enormously important, from the point of view of both the search engines and your readers. Always use your top keywords in each one of your web pages - it signals to the search engines as well as your readers what that page is about. The meta description tag tends to get overlooked far too much. It’s one of those SEO things that usually gets left to the last minute. Like the title tag a descriptive meta tag signals to the search engines and your readers what that page is about. When someone does a search on Google they’ll scan through the page titles and descriptions. Search engines, especially Google, will display the description you wrote for the meta description if the search term being used can be found exactly in the meta description you wrote. Avoid repeating the same word over and over in the Keywords Meta Tag. Repeating the same word over and over is a spamming technique known as ‘Keyword Stuffing’. Also, remember to keep the length of the tag below 200 characters. Never use keywords that are completely irrelevant to your site in the hope of ranking highly for a popular phrase. Most search engines will penalize you, if you do this.

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Article Tags: meta description, meta tags, search engine, search engine optimization, search engines, search engines



Related Forum Posts
Re: Website Ranking #1 in all Search Engines - To get ranking on Yahoo and Bing you need to have correct Meta Tags as proper optimization is something Yahoo and Bing prefers. Apart from that try to create backward links from Yahoo answers, Wiki answers, Associated content, Flickr. Yahoo prefers these sites and even nofollow links.
Re: SEO... - 1: Find the Best Keywords 2: Discover Your Competitors 3: Optimize Your Title 4: Optimize Your META Tags 5: Use Headings 6: Use Title and ALT Attributes 7: Nomenclatures 8: Create a Site Map Page 9: Include a robots.txt File 10: Install a sitemap.xml for Google MySQL/Oracle:
Re: Does Your Website Have a Robots.txt File? - HI Carol, Your robot file is correct; no lets work on your Page Titles & Meta Data. Do you have access to create different page titles for each page of your website? Do you have your FTP information...please do not post it here but just let me know if you have access. Jeff
Youtube Tags and fake newscasts - in addition to using Tags I also suggest using a video editing software to embed a line of text at the bottom of your video's to point to your site. I've seen some video where people make their video's look like a news release from a news channel (made up news channel). This is no different that submitting an ad in the newspaper and making it look like an article. Keep the video entertaining with some Richard Branson theatrics...
Re: How do u optimize a Blogger blog? - Hi GT, Of course there is a way and you know it, you wrote it down in your question. 1- Optimize your main blog code : Meta keywords, title, description. 2- Optimize your post - look at it as a web page. You need keywords (tags), use them in your title, first and last paragraph, and variations on the entire blog. Use the Strong tag, add title to links and alt to images. This is it. The key here is to do a good keyword search before writing.


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