Which search engines are most popular today
Which search engines are most popular today
Yahoo now owns AltaVista, All the Web, and Overture, (renamed Yahoo Search Marketing Solutions). MSNw as using Yahoo’s Search Marketing to provide their “sponsored” results but now they have their own pay per click division. Google has a pay-for-placement service called AdWords. Which search engines are most popular today? According to Comscore.com in May of 2008 the popularity break down for the top five search engines were as follows
Google Sites - 61.8%
Yahoo! Sites - 20.6%
Microsoft Sites -8.5%
AOL - 4.5%
Ask Network - 4.5%
As you can see, more people use Google than any other search engine. In fact Google’s market share of search has grown 25% in the past two years. Lots of users evidently prefer Google because they consider Google’s results more relevant to their search objectives.
Each of the major search engines uses a pay-for-placement model along with a free (organic) search component. When your search yields items headed “Sponsored Results,” those are companies paying to be found under the search terms that you chose. Relevancy can be a matter of commercialization. As companies agree to pay more for top search results, the consumer’s typical search may turn up fewer and fewer companies to choose from, as a direct consequence of the expanding budgets going to pay-for-placement.
Regardless of which search engine you choose, your top concern as a consumer is to get the most relevant results. While continued commercialization of search engines is inevitable, ultimately it is the consumer who determines future trends. Your Internet search decisions today will ultimately anoint the search engine leader of tomorrow.
Which search engines are most popular today - To learn more about this author, visit Daryl Clark's Website.
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Eleven years ago, the most popular search engine was AltaVista and the most popular directory was Yahoo. In the interim, some of the other popular search engines like MetaCrawler and Excite disappeared and/or were reborn. Just like any other relatively new industry, the search engine industry has experienced a tremendous amount of consolidation.
Yahoo now owns AltaVista, All the Web, and Overture, (renamed Yahoo Search Marketing Solutions). MSNw as using Yahoo’s Search Marketing to provide their “sponsored” results but now they have their own pay per click division. Google has a pay-for-placement service called AdWords. Which search engines are most popular today? According to Comscore.com in May of 2008 the popularity break down for the top five search engines were as follows
Google Sites - 61.8%
Yahoo! Sites - 20.6%
Microsoft Sites -8.5%
AOL - 4.5%
Ask Network - 4.5%
As you can see, more people use Google than any other search engine. In fact Google’s market share of search has grown 25% in the past two years. Lots of users evidently prefer Google because they consider Google’s results more relevant to their search objectives.
Each of the major search engines uses a pay-for-placement model along with a free (organic) search component. When your search yields items headed “Sponsored Results,” those are companies paying to be found under the search terms that you chose. Relevancy can be a matter of commercialization. As companies agree to pay more for top search results, the consumer’s typical search may turn up fewer and fewer companies to choose from, as a direct consequence of the expanding budgets going to pay-for-placement.
Regardless of which search engine you choose, your top concern as a consumer is to get the most relevant results. While continued commercialization of search engines is inevitable, ultimately it is the consumer who determines future trends. Your Internet search decisions today will ultimately anoint the search engine leader of tomorrow.
Which search engines are most popular today - To learn more about this author, visit Daryl Clark's Website.
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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