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Buying Text Links

Written by: Jeff Pela

Article Overview: I've had several inquiries about whether or not they should invest in buying text links? Generally, my answer is why not?

Buying Text Links

I've had several inquiries about whether or not they should invest in buying text links? Generally, my answer is why not? The purchasing of text links has been given a bad name and some consider it a gray hat technique for link building. I think this is far from the truth, purchasing text links can be a very positive thing, and if done in the right way can help increase rankings in a very ethical way.

If someone is willing to buy a link from a site, generally this means that the site is a well known and trusted site already on search engines. This could be the site that pushes you over the edge and into a higher more coveted position.

The only thing I could say is do your homework, and make sure you're not buying into a link farm, and you are buying a link on a relative site, and in a good area on the website.

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Article Tags: gray hat, link building, purchasing



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