Keith Stephenson Articles

Successful Keyword Research PART 1 - Click To Read Article
What Comes First - Content or Keywords? If your Webmaster and Web marketing company are pro-active you will often hear them continually asking you to create more content for your website in response to your complaints about falling rankings and poor showing on the SERP [Search Engine Results Pages]. What comes first the content or the research into the topics to write about?

SEO what does it mean to You? - Click To Read Article
In this fast changing world we seem to be obsessed with acronyms and in world of web design and web marketing SEO is without doubt the most important one. This article introduces the basics of SEO and is the beginning of a journey of plain English information. Any active web site owner will be aware of the term SEO, but with many web masters, web designers and web developers not conversant in the best practices for effective SEO and some totally oblivious to even basic SEO design practices it’s not surprising the web business owner is frustrated and feeling very much in the dark. With my series of articles I hope to turn on the light for the business owner so as to empower them to make the decisions required to both comprehend the essential basics of SEO and to implement a positive approach to change.


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