Ben Kemp Articles
The WHY of SEO - A Thermal Lifejacket for the Economic Ice Age! - Click To Read Article
Despite the many and varied articles written on how SEO is done, most people have only a vague appreciation of WHY it is absolutely essential. As the economic downturn bites into revenue streams, can you afford to ignore a key website business strategy?
Suicide in Cyberspace - Your Outward Links Can Kill Your Rankings - Click To Read Article
Link building strategies have, for most people for a long time, revolved around reciprocal link exchanges. But the rules have changed significantly and some types of links are bad - and they are going to put a world of hurt on your rankings!
Google Supplemental Index - aka - All The Other Crap We Found - Click To Read Article
Google Supplemental Results Index is NOT a place you want to be! The way you end up in there is if your pages are so badly described or categorised, Google could scarecely decide if there was a difference between them. They had no option but to park them in the "Other Crap We Found" bin...
Content Management Systems & SEO Revisited - Click To Read Article
Two years ago, in an article entitled "Content Management Systems Equal Business Suicide" I suggested that at that time, CMS applications were inherently devoid of basic SEO functionality. Using existing CMS versions of 2 years ago consigned many sites to the oblivion of Google's supplementary index. Since then, things have changed markedly.
10 Search Engine Optimisation Tips For WordPress Blogs - Click To Read Article
Search engine optimisation for WordPress is essential if you are to gain maximum traction from your efforts. However, the default installation of WordPress does not include the most basic SEO functionality and generates unintelligible URLs, generic Page Titles and neither Description nor Keyword meta-tags. That search engines hate duplicate content is a given - and 3 of the key indicators are page URL, Title and Description!
Fortunately, SEO for WordPress is facilitated by the concept of "plugins" or easily installed mini-applications which provide specific functionality. Here are six essential enhancements to WordPress that will make a huge difference in the qualified traffic your blog delivers to you!
12-Pack of Condoms for WordPress STD's - Click To Read Article
Wordpress STD's (Security Transgression Defilements) are a common occurrence. WordPress-powered CMS websites are far from being immune to hackers, although the latest release/s address many earlier security issues. WordPress, like other content management systems and forums such as phpBB, vBulletin, is a major target for hackers and spammers. Basic prophylactic measures, or condoms for WordPress STDs, need not be complicated or expensive.
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