How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing on the Internet is the equivalent of word of mouth in everyday life. Your message spreads from an email to another, for example, or by another means. All strategies can be used to get your announcement to as many Internet users. The more your message will be visible, the most people will spread it. Some strategies, however, are more effective than others. Here's how you can include or modify your current strategy with a few new elements.
Be generous by offering something for free.
What is the most powerful and most used word in viral marketing? "free". The reason is simple: to attract the widest possible attention of all Internet users. Offer a few free quality products and services. For example, to download software, games, screen savers, free email services, e-books, the possibility of recommending your site to a friend ...
Be creative.
From a marketing point of view, your message must be as simple as possible for a better memory, pronunciation and transmission without being corrupted. Shorter is better, more people will remember. For example: ''Get your free personalized email today http://www.yoursite.com.'' This message is significant, simple, comprehensive and can be copied to all emails to be sent via your server.
Better Contamination
Cough when you approach someone for a better contamination of the virus. The viral marketing has a similar behaviour, it diffuses the best when it can be transmitted easily. Your message may look like an email, logos, graphics, books, files, site, software download ... All means of conveying your image should be used. In this way, viral marketing works very well because it is simple to use and inexpensive. Multiply therefore technical solutions and support to get the maximum efficiency, but make sure your logistics system can survive. It would be a shame if your site is inaccessible because of its success.
Become famous.
Put your message in all places you can. Use the resources belonging to other users. If you write articles for another publication or another site, ask what appears on the site to contain the address of your site. For more visits, you can use article distribution service for more viral marketing impact.
Even if you do not know your next-door neighbour, nobody lives totally alone and isolated from the world. Everyone is connected to a group of people such as family, friends, coworkers, friends, knowledge ... And that is where we should enjoy! The Internet also develop relations with the emails, instant messaging systems, virtual communities and the sites themselves. If you put your message in the right place and at the right time, you have great chances to increase its dispersion and therefore its impact.
To Your Success!
How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal - To learn more about this author, visit Serge Daudelin's Website.
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Viral marketing is not the last disease found, nor a virus to your desktop ... Reading this article is not contagious and nobody has yet found a vaccine! Viral marketing is everywhere and in every corner of the cyberspace. Here's how the virus spreads and how to take advantage of its benefits. At the beginning it is discreet, he lives in secret and almost nobody knows, then it spreads more and more by the use of your resources, it is growing more and nothing can stop it!
Viral marketing on the Internet is the equivalent of word of mouth in everyday life. Your message spreads from an email to another, for example, or by another means. All strategies can be used to get your announcement to as many Internet users. The more your message will be visible, the most people will spread it. Some strategies, however, are more effective than others. Here's how you can include or modify your current strategy with a few new elements.
Be generous by offering something for free.
What is the most powerful and most used word in viral marketing? "free". The reason is simple: to attract the widest possible attention of all Internet users. Offer a few free quality products and services. For example, to download software, games, screen savers, free email services, e-books, the possibility of recommending your site to a friend ...
Be creative.
From a marketing point of view, your message must be as simple as possible for a better memory, pronunciation and transmission without being corrupted. Shorter is better, more people will remember. For example: ''Get your free personalized email today http://www.yoursite.com.'' This message is significant, simple, comprehensive and can be copied to all emails to be sent via your server.
Better Contamination
Cough when you approach someone for a better contamination of the virus. The viral marketing has a similar behaviour, it diffuses the best when it can be transmitted easily. Your message may look like an email, logos, graphics, books, files, site, software download ... All means of conveying your image should be used. In this way, viral marketing works very well because it is simple to use and inexpensive. Multiply therefore technical solutions and support to get the maximum efficiency, but make sure your logistics system can survive. It would be a shame if your site is inaccessible because of its success.
Become famous.
Put your message in all places you can. Use the resources belonging to other users. If you write articles for another publication or another site, ask what appears on the site to contain the address of your site. For more visits, you can use article distribution service for more viral marketing impact.
Even if you do not know your next-door neighbour, nobody lives totally alone and isolated from the world. Everyone is connected to a group of people such as family, friends, coworkers, friends, knowledge ... And that is where we should enjoy! The Internet also develop relations with the emails, instant messaging systems, virtual communities and the sites themselves. If you put your message in the right place and at the right time, you have great chances to increase its dispersion and therefore its impact.
To Your Success!
How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal - To learn more about this author, visit Serge Daudelin's Website.
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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Joe DagerJoe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
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