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Importance of Domain name in SEO

Written by: Aftab Siddiqui

Article Overview: This SEO article discusses the importance of domain name in SEO process and explains how you can make use of domain name as a SEO element. Search Engine friendly domain names can help in top search engine ranking and quick SEO results.

Importance of Domain name in SEO

Experienced and successful SEOs use different SEO techniques to achieve top search engine ranking. These SEO techniques include both off page optimization and on page optimization techniques. On page optimization techniques include optimizing web page elements like Meta tags. Alt tags, page headings, keyword density etc. where as off page optimization techniques comprise of increasing the link popularity by web site submissions, link building and other link popularity techniques.

Very few SEOs know the importance and the role which a SEO friendly domain name plays in the success of SEO process. You can get quick results if you choose a domain name which includes your main keyword. I have done SEO on so many web sites from scratch, right from the selection of domain name. Whenever I was given the option to choose the domain name, I always took advantage of my selected domain name in SEO.

Google considers your domain name as a part of its algorithm or ranking criteria. If your web site is well optimized and your domain name contains your main keyword, you definitely have better chance of higher placement on SERPS.

As a SEO if you are given the choice to select or register domain name for your client, always select a domain name with main keyword embeded in it. For further information and consultantion, contact the author.

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Article Tags: Domain name selection, domain registration, SEO



Related Forum Posts
URL change - Hi The AnonymousMan, When one has a Domain Name ie URL, I understand, it is not possible to change it. One has to take out a complete new Domain. Is that correct? However, if you can change it, how can you do it? Kindest Regards, Beat "Unlock People's Potentials!"
When choosing a domain. - Hi there, What factors are important when choosing a new Domain Name? One needs to be creative and selective to get an attractive name. What challenges have you had in choosing a new Domain Name? Which provider proved to be excellent? I am at the starting point to find a good hosting provider. I guess the choices are immense. Kindest Regards Beat Muelller "Unlock People's Potentials!"
Re: How Much Do You Need To Start? - In this age of Internet you might start with just $50 or nothing at all. To start an affiliate website with a squeeze page to collect emails you only need to start with this Domain name $9 Hosting $24 PPC to test your niche $17 This is $50. Though you will need to design and upload your site yourself.
Hyphen versus Full Stop - Hi There, It is astounding, as to how much variety can be used to create Domain Addresses. What about using a full stop or more commonly used as 'stop'? (.) It is easy to communicate. Interested to hear your views. Beat "Unlocking People's Potentials!"
SEO Marketing tips for Promoting your Business on Bing - Bing is gaining popularity and within a short period of time this search engine has surpassed Yahoo and almost giving tough competition to Google. There are more users logging into Bing every single day. Some of the cool things about Bing is that it is QUICK and has a better USER INTERFACE. However, there is a significant different in the way Google and Bing rank websites. If you are planning to optimize your website for Bing then you need to consider these following tips. 1. Domain Age – Bing gives preference to your domain’s age. Google on the other also gives preference to domains which are old. 2.On-Page Optimization/Off-Page Optimization – Google gives more preference to Off-Page optimization rather than on-page optimization. Bing on the other hand gives more preference to On-Page SEO optimization rather than Off-page optimization 3.Text Density – Bing gives preference to keyword density of your content. If you are targeting a particular keyword and your keyword density for that keyword is abysmally low then you wont be able to rank too high on Bing. 4.TITLE is more important – Although Google does gives preference to keywords in TITLE, Bing entirely focuses on TITLE of any given webpage to decide whether it should be ranking at page 1 or Page 8. Therefore make sure to add your important keywords in the TITLE. Also you should abstain from artificial keyword stuffing. Several keywords are semantically considered as same. Take for example, Search engine optimization company, and SEO marketing company are semantically connected with each other. If you are ranking high for one combination, you will also rank for other combination.


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