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15 Tips to Increase Ranking and Website Traffic

Written by: Jon Muranko

Article Overview: 15 basic principles to be enforced to increase website traffic and search engine rankings.

15 Tips to Increase Ranking and Website Traffic

It is worth listing the basic principles to be enforced to increase website traffic and search engine rankings.

1. Content: Create a site with valuable content, products or services.
2. Get Inbound Links: Create and build inbound links to your site. This is key when doing SEO, search engine optimization. Think of links as advertising, the more advertising you have the better visibility you will get.
3. Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document, but do not make it sound spammy or grammatically wrong by repeating the word over and over.
4. Research and use the right keywords/phrases to attract your target customers by going to Google keyword research tool.
5. Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
6. Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
7. Submit your web pages and folders, not just the home page, to the most popular social media sites and directory services, Digg, Mixx. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service, yet I do recommend onlywire.com.
8. Use online tools and utilities to keep track of how your website is doing.
9. Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
10. Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you. I recommend using GA, Google Analytics on your site.
11. Make your website visitors experience easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc. Learn how to convert them into a lead or customer by using conversion tactics.
12. Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
13. When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
14. Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.
15. When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.

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Article Tags: content keywords, content products, directory services, google, google analytics, inbound links, manual submission, meta tags, monitor your competitors, page content, research tool, search engine optimization, search engine rankings, search engines, secondary keywords, submission service, target customers, visitor location, web hosting company, website visitors



Related Forum Posts
Business Tips - How about: Tips for managers to handle employees more effectively? Tips on how to deal with difficult customers? Tips on how to deal more effectively with suppliers? The only three I have in mind right now, but will try to come up with something else. Chris
Re: Alexa Ranking Goals - LOL, I spoke too soon. Within a few hours of my post, Alexa updated the Traffic Rank on the toolbar. Note however that the 3 month Traffic Rank on Alexa.com has still not been updated...
Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
2007 Goals - My yearly goals for December 2007: 1. Add 10-15 new "ideal" clients to our client roster 2. Increase revenues by $500,000 3. Average at least 1 paid speaking engagement per month.
Re: Alexa Ranking Goals - Thanks Jeremy - here is my updated goal: Goal: 10,000 Original Ranking: 14,830


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