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Chris Genge Articles

Written by: Chris Genge

Search Engine Optimization Landing Pages - Click To Read Article
Many people still think that sending people to their home page will give them a better understanding of their business and because of that, people will somehow value their website. The problem is that visitors don't always have the time to spend searching a website, or it isn't clear by the website's home page if it actually has what they're looking for. We found that when we developed specific landing pages that were relevant to a user search terms, the user seemed satisfied with the results. Consumers were more inclined to browse through and stay on a website longer. As a result, websites saw an increase in conversion rates.

How to Recover in 2010 from a Steep Drop in Revenues/Sales in 2009 - Click To Read Article
A lot of businesses have seen a steep drop in their 2009 sales. 2009 was one of the worst recessions in the last 50 years. It has become evident that the economy is on the verge of coming back. Now businesses are asking what their next move should be? The reality is that businesses need to be more aggressive with marketing and smarter with how they spend their marketing budgets.

What to Look for When Hiring an SEO Company - Click To Read Article
What is SEO and how do you determine what SEO company is better then another? I thought it would be useful to write this article explaining some of the aspects of SEO and what services should be offered by an SEO company.





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